FINALS CHAPTER 13 Flashcards
Process of making choices between alternatives
Decision
Process of drawing conclusions
Reasoning
Reasoning based on observation; reaching conclusion from evidence
Inductive reasoning
Factors that contribute to the strength of an inductive argument
Representative of observations
Number of observation
Quality of evidence
“Rules of thumb” that are likely to provide the correct answer to a problem, but are not foolproof
Heuristics
Events more easily remembered are judge as being more probable than those less easily remembered
Availability heuristics
Occur when correlation appears to exist but either does not exist or is much weaker than assumed
Illusory correlations
Oversimplified generalizations about a group or class of people that often focus on the negative
Stereotypes
The probability that A is a member of class B can be determined by how well the properties of A resembles properties normally associated with class B
Representativeness heuristic
The relative proportion of different classes in the population
Base rate
Probability of two events cannot be higher than the probability of the single constituents
Conjunction rule
States that larger number of individuals randomly drawn from a population, the more representative the resulting group will be of the entire population
Law of large numbers
Tendency to selectively look for information that conforms to our hypothesis and overlook information that argues against it
Confirmation bias
Assumes that people are basically rational
Expected utility theory
Outcomes that are desirable because they are in the person’s best interest
Utility