Family Decision Making Flashcards
what are the types of family decision making (3)
- accommodation
- consensus
- de facto
accommodation (2)
- go with dominant person’s view
- power is a critical factor
consensus (2)
- mutual agreement
- most ideal, but involved compromise
de factor
- no dissent; no one really cares
syncratic family decision making (2)
- husband and wife share decisions equally and collaboratively come to a conclusion
- seen as most ideal
autonomic family decision making (2)
- spouses make equal # of decisions independently
- delegate decisions by subject and solve them independently
complexity of family decision making (3)
- depends on # of family members involved
- whether the manager makes the decisions or involves others
- whether conflict is the usual pattern or they make the decision smoothly
what is a key family decision
- division of labour in the household
what determines influence (5)
- emotional interdependence: ability to control another or influence consensus
- commitment to relationship; response to partner’s suggestions
- closeness of couples = more likely to come to consensus
- degree of cooperativeness and communication between them
- level of education (more knowledge in certain areas)
what are the characteristics of male same sex couple’s purchase decisions (3)
- highly egalitarian, joint decisions, wanting consensus
- greater resources (income and occupational status) increase influence
- main conflict resolution style: compromise
conflict resolution styles (3)
- compromise
- aggression
- avoidance
compromise (3)
- positive
- decreases influence
- increases joint decisions
aggression (3)
- negative
- increases influence
- no effect on joint decisions
avoidance
- negative
- decreases influence
- no effect on joint decisions
what types of power are most relevant for influencing opinions (5)
- expertise
- legitimate reasoning
- referent or attraction (to have others want to please you)
- reward (positive)
- coercive (strategies, negative)
what affects a child’s influence (4)
- active social power
- passive social power
- decision history
- preference intensity
active social power
- directly asking, bargaining, appealing to parent, or guilting them
passive social power
- family knows what child does/doesn’t like without child actively requesting
decision history (2)
- know what they can do to get their way (tantrums, info presentation, etc)
- builds confidence for future successful influence
social power used by 8-11 year olds (4)
- expertise: most effective
- referent: select product that parents already approve of
- reward: show affection, ask nicely, just ask, bargain
- coercive: anger, beg, or con
what is the result of viewing oneself as more influential
- elicits more negative than positive influence attempts
are parent and child assessment of influence correlated
- yes
positive child role in shopping (2)
- like to go grocery shopping
- girls often helpful
non-supportive tasks of shopping children (3)
- browsing store and running around playing games
- playing with products and carts
- opening/trying products
how do shopping children make direct requests (3)
- ask politely or demand it
- know the family rules but still persist in trying to get the items
- take it off shelf and put it into carts
types of parent reactions to direct requests from shopping children (4)
- buy the desired product
- buy another similar product, but cheaper or healthier
- delay the purchase to a later time
- completely reject or ignore child’s request
the “nag” factor (4)
- common in children aged 3-5
- juvenile: constantly repeating wants, stomping feet, whining
- to test boundaries: see if a tantrum after rejection will change the parents mind
- manipulative: flatter parent; I love/hate you, other kids have it
what are negative strategies parents can use for nagging children (2)
- yell: counterproductive
- give in: not effective and places the child in charge
what are neutral strategies parents can use for nagging children (3)
- ignore: positive and negative
- avoid environment
- limit commercial exposure: decrease ad viewings
what are positive strategies parents can use for nagging children (5)
- stay calm and consistent: effective
- distract: let push cart or pick fruit
- explain: teachable moment
- negotiate or make rules
- allow child to pick alternative
teens and influence (3)
- teens do have influence
- teens influence purchases when it is used by them or is less expensive
- teens overstate influence, while parents agree on influence
what influence strategies are used most often by adolescents (2)
- bargaining: money or other deals, reasoning
- persuasion: opinionates, begging
what are the most effective influence strategies in the teen’s view (3)
- money deals
- reasoning
- direct ask
what are the most effective influence strategies in the mother’s view (3)
- reasoning
- other deals
- reasonable requests
what are the most effective influence strategies in the father’s view (3)
- reasoning
- other deals
- direct ask
what are the least effective influence strategies in the teen’s view (3)
- begging
- “everyone else”
- anger
what are the least effective influence strategies in the mother’s view (3)
- whining
- “everyone else”
- anger
what are the least effective influence strategies in the father’s view (4)
- begging
- anger
- whining
- demands
how do teens increase influence in high involvement purchases (3)
- have relevant information and knowledge
- planning of presentation of info to parents or parent who will be more easily swayed
- coalitions formed with siblings or a parent
how do youth’s source info (2)
- personal and peer experiences
- the internet
how do teens feeling about coalitions
- good strategy where parent took them more seriously when siblings backed each other up
how do chinese and caucasian teens differ on influence of purchases (2)
- no difference for more expensive durable products
- chinese canadian had greater influence than caucasian youth for convenience products
resource theory (2)
- accepted
- increased financial, knowledge, or abilities increase influence
relative investment theory (2)
- accepted
- product importance to person and frequency of use of product increase influence
what is an effective influence strategy (3)
- reasoned, not emotional
- deals made
- direct ask, but not repeated asking for the same thing
why has research focused on young children lately
- have increasingly more influence due to consumer market and earlier knowledge
what kind of preferences do youth have (2)
- food preference due to climate change
- substance use preferences
