FACTORS AFFECTING CONFORMITY Flashcards
What are the 3 main factors that affect conformity?
Size of the group
Unanimity
Task difficulty
What is conformity
When there is a change in a persons behaviour or opinions as a result of pressure from a person or a group.
What is internalisation?
When you go along with others because you have accepted their pov as your own
What is identification
When someone adjusts their behaviour and opinions to those of a group, because that group is desirable
What is compliance
When you go along with others in public, but privately you have not changed your personal opinions.
How is time consuming a limitation in Asch’s study?
=participants may become bored
=wont react tot he best of their ability
=results may be inaccurate
=overall validity is reduced.