Extra aantekeningen Flashcards
Elaboration likelihood model
Individuals will centrally process messages sooner if they are motivated to receive an argument:
- congruent with previous beliefs
- personally relevant to them
- they have the intellectual capacity to understand the message
Optimize effect of mass media (2 factoren)
- elaboration likelihood model
- peripheral processing
peripheral processing (= centrally process)
takes place when individuals are motivated for a particular argument
therefore: maximize the credibility and attractiveness of the source of the message by using indirect cues + information
Protection motivation theory
response to info depends on:
- severity of threat (= angst)
- and their ability to do something about it
Info framing
messages are more effective when they focus on positive aspects of behavior
NOT with mammography: angst werkt beter
Audience targeting
A genre message is often too general, people don’t feel dressed.
Better: make a separate message for each group or cover each group in the message
Stanford three towns
- No intervention
- Media campaigns
- one-on-one intervention
After a while 1 had the highest risk of CHD and 2 &3 had a similar effect
Why using the worksite to approach smaller groups (to promote health behavior)
- reduces the health insurance costs
- people stay sick less often
School is perhaps the most important place for (preventive) health intervention
System 1 and 2 (Kahneman)
“fast and slow thinking”
fast thinking: large capacity and autonomous from working memory
Slow thinking: small capacity and connected to the working memory (= inspanning & controle)
1st wave therapies
2nd wave therapies
3rd wave therapies
1: conditioning (Behavioral theories) Skinner & Pavlov
2: cognitions as the development and treatment of emotional problems
3: Combination of cognitive & behavioral adjustments (withstand the feared situation and find that its much less scary than expected)
2 concepts of Mindfulness
- self-regulation of attention
= focussing on the here and now, thoughts, feelings and emotions pass by and cannot be judged
- orientation towards one’s experiences
= curiosity, openness & acceptance
Acceptance & commitment therapy (ACT) increases an individual’s flexibility and focuses on:
- acceptance of thoughts, feelings & sensations
- cognitive difusión
- contact with the present moment (open)
- values: have motivation
- commited action: make plans
How do patients benefit from information giving:
problem-oriented patients:
benefit most from info provision because they want to know what to expect
stress-avoiding coping:
prefer not to know anything because they’ll make it worse in their heads. They benefit most from learning distraction techniques
British heart foundation
“healthy workplaces are attractive workplaces”
decrease the incidence of cardiovascular diseases
why do organizations join a program such as the British heart foundation (asides from financial reasons)
- boost morale (job satisfaction)
- less absenteeism (workers are more healthy and motivated)
prevention type
1 primary
2 secondary
3 tertiary
response type
1 proactive
2 pro/potentially active
3 reactive
orientation type
1 preevntion/promotion
2 primarily prevention
3 reduction od negative consequences
focus type
1 all employees/ whole organization
2 employees at risk / organizational risk factors
3 employees with ill health or in need of assistance
Mission ‘Live for live’ (J&J)
give directions and resources to J&J employees and their families to result in healthier lifestyles and create a healthier system
Goal ‘Live for life’
cost containment
Live for life program
- health screening and consultation
- 3h lifestyle seminar
- courses and self-help seminars
- reward system as incentives
- regular feedback & follow-up results
- environmental measures
importance of environmental actions
- give cues to action
- facilitates health behavior & makes risk behavior