DIASS 3 Flashcards
is the effective sharing or transmission of facts, opinions, or emotions by two or more people.
Communication
The 3 basic elements of communication?
The Sender
The Message
The Receiver
Communication Process
Idea of the sender → Encoding of the message → Transmission of the channel → Receiver receive the message → Decodes meaningful idea → Feedback → Idea of the sender
Transmission Model of Communication
Sender
Message
Channel
Receiver
Encoding
Decoding
Noise
Context
Feedback
it is the person, groups, or institutions that create or produce the message; also referred to as encoder
Sender
it is the ideas or meanings, expressed in verbal or nonverbal means, that is transmitted from the source to the receiver.
Message
the medium, such as radio, used to transmit the message
Channel
is the person, group, or institution to whom the message is intended; also referred to as decoder
Receiver
refers to the way the communication source creates the message into a form that can be understood by the receiver.
Encoding
refers to the processing of the message by the receiver so that he or she is able to understand and react to it.
Decoding
interference that prevent a message from being accurately understood or interpreted.
Noise
The situation in which the communication takes place and may include socio-cultural factors.
Context
the response or reaction of the receiver to the message receive
Feedback
Functions of Communication and Media
Surveillance
Interpretation
Socialization
Entertainment
Mobilization
refers to the news and information role of communication media as the news media
Surveillance
refers to analysis, commentary, context, and other meaning which are found in a message.
Interpretation
refers to the transmission of values and culture within a society and also to the education function of communication.
Socialization
refers to the functions related to relaxation, reward, diversion, and reduction of tension.
Entertainment
refers to the communication and media’s ability to generate public action about social issue, for instance, in relief efforts after disaster.
Mobilization
Levels of Communication
Intrapersonal
Interpersonal
Mass
Computer-mediated
it is an internal communication process taking place within the individual.
Intrapersonal Communication
it involves two persons or a small group such as family.
Interpersonal communication
Interpersonal Communication Classifications:
Dyadic
Group
Public
when 2 persons are involved
Dyadic communication
when there are three of more persons communicating face-to-face and able to give immediate responses or feedback.
Group communication
involves a large group and the feedback is limited or restricted.
Public communication
it involves the transmission of messages to large audiences using technology of communication.
Mass communication
it refers to any communication taking place using the computer and internet-based technologies.
Computer-mediated communication
