Describe Consumer Groups Flashcards
1
Q
Describe Consumer Groups
A
Consumer B2B / Industrial Resellers Government International
2
Q
Consumer
A
Are individuals and households who buy goods and services for personal consumtion
3
Q
B2B/ Industrial
A
Are made up of organisations that buy goods and services for further processing or for the use of the manufacturing process.
4
Q
Resellers
A
Buy goods and services and resell them at a profit
5
Q
Government
A
Are made up of government agencies that buy goods and services to produce public services or transfer these goods and services to others who need them.
6
Q
International
A
Are foreign buyers, including consumers, producers, resellers and governments