cultures and values

Question 1

attitude formation – Tripartite model

Answer 1

the three components of attitude are: cognition, (thoughts/beliefs), affect (feelings/emotion),
behaviour (actions).

Question 2

prejudice

Answer 2

means ‘pre judgement’, unjustifiable, usually

negative, attitude towards a group and its members.

Question 3

causes of prejudice

Answer 3

• Just world phenomenon
• Social categorisation
• Inter group competition
• Social influence

Question 4

reducing prejudice

Answer 4

Intergroup contact - contact can help break down barriers between
people who hold negative stereotypes + their targets. This is most effective
over a period of time and when working towards a common goal.