Course-6 Share Data Through the Art of Visualization Flashcards
Data Visualization
The Graphic representation and Presentation of data.
Data Visualizations process starter
1)Looking at visuals in order to understand and draw conclusions about data.
2) Creating visual using raw data to tell a story.
The Four elements of effective data Visualizations
1) Information (Data)
2) The Story ( Concept)
3) The Goal ( Function)
4) The Visual Form ( Metaphor)
Examples of Data Visualizations
1) Bar Graphs
2) Line Graphs
3) Pie Charts
4) Maps
5) Histograms
6)Correlation Charts
Bar Graphs
Use Size contrast to compare two or more values.
Line Graphs
Help your audience understand shifts or changes in your data.
Pie charts
Show how much each part of something makes up the whole.
Maps
Help organize data Geographically
Histogram
A chart that shows how often data values fall into certain ranges.
Correlation charts
Show relationships among data
Causation
Occurs when an action directly leads to an outcome.
Static Visualizations
Do not change over time unless they are edited.
Dynamic Visualizations
Visualizations that are interactive or change over time.
Tableau
A business intelligence and analytics platform that helps people see, understand, and make decisions with data.
A decision Tree
Is a flowchart that you can use to help frame decisions as a series of smaller yes/no decisions.
The elements of art
- Line
- Shape
- Color
- Space
- Movement
Colors
They can be described by their
- Hue
- Intensity
- Value
Data Composition
Combining the individual parts in a visualization and displaying them together as a whole.
Over time data Ex: Clicks since Jan 2020
- Line Graphs
- Bar Graphs
- Stacked Bar Graphs
- Area Graphs
Between Objects Ex: Mobile vs. Desktop traffic
- Ordered Bar
- Ordered Column
- Grouped Bar
Composition Ex: What percentage of our traffic comes from each platform?
- Stacked Bar
- Pie Chart
- Donut
-Tree-map - Stacked Area
Relationships Ex: How has clicks increased with increased spend?
- Scatterplot Chart
- Bubble Chart
- Column/ Line Chart
- Heat-Map
Elements for effective visuals
- Clear meaning
- Sophisticated use of contrast
Nice Basic Principles of design
- Balance
- Emphasis
- Movement
-Pattern - Reputation
- Proportion
- Rhythm
-Variety - Unity