Cognition Flashcards
1
Q
Behaviourism
A
- The stimulus and response and environmental contingencies shape the person
2
Q
Skinner
A
- People do things because of reward and punishment
3
Q
Rats Maze Experiment
A
- If don’t give food (reward), rat will not learn the maze
- If given food (reward), rats will be inclined to learn the maze
4
Q
Limitations of Cognitive Overload
A
- Making machines that match our capabilities
- E.G. Designing xbox controllers for human hands
5
Q
Mental Chronometry
A
Measuring how long thoughts take
Measured with:
- Simple Reaction Time: press button to any light
- Choice Reaction Time: press one button to red light and another button to green light
- Choice RT - Simple RT = Estimate of stimulus evaluation time
- Measured how long mental chronometry is BUT DOESN’T WORK
6
Q
Memory Scanning Task
A
Docs
7
Q
Prospect Theory
A
Docs
8
Q
Selective Attention Test
A
- Focused Attention - Concentrated on specific task
- E.G. Listening to lecturer
- Diffused Attention - Occurs subconsciously
- E.G. Shower thoughts
9
Q
Why is Attention Limited?
A
- Hardware limitations - We have evolved for survival instincts. We are NOT evolved to use complex technology
- Limited Attention Resources - We don’t have cognitive capacity
10
Q
Selection for Action Theory
A
- We can only pay attention to some things because we can’t do anything with the information if we do process it all
- We select information we can act on
11
Q
Locus of Selection
A
- How thoroughly you think of something before you make a decision
- Something is selected for processing and other things is discarded
12
Q
Types of Locus Selection
A
- Early LOS - rejecting on dating app just by appearance
- E.G. Making decision and removing stimulus based on physical characteristics
- Late LOS - Meet all 10 dates in person and then rejecting
- E.G. Making decision based on deeper meaning
13
Q
Dichotic Listening Task
A
- People were aware of whether it was a voice at all but weren’t aware of the language of the voice
- Docs
14
Q
Cocktail Party Phenomenon
A
- Attention shifted from conversation to another conversation when you hear your name
- Not evidence but confirmation Bias
15
Q
Flexible Locus of Selection
A
- When we are completely focused on a task then we have an early locus selection for anything else going on because we don’t have spare resources
16
Q
Feature Integration Theory
A
- We process features independently in a preattentive manner (parallel process) and the role of attention was to bind these features together into objects (serial process)
17
Q
Control of Attention
A
- Endogenous - Target said wearing red dress, looking for red target
- Exogenous - You are looking for a red target but a loud noise grabs your attention
18
Q
Iconic Sensory Memory
A
- Visual information
- Requires no effort
- Unlimited capacity but very short duration (50-200ms)
19
Q
Echoic Memory
A
- Auditory information
- Requires no effort
- Accurate and lasts 8 seconds
20
Q
Short Term Memory
A
- Limited 7+-2 items
- Forgets within 20 seconds if not rehearsed
- Phonological
21
Q
Long Term Memory
A
- Unlimited capacity
- Forgets due to interference rather than decay
- Semantic
22
Q
Miller’s Law
A
- People can hold 7+-2 items in their memory
23
Q
Primacy Effect
A
- Remember first items better then middle items in long term memory
- E.G. Remembering a phone number