chapter 5 opinions Flashcards
self-fulfilling prophecy and their effects
when behaviour based on false beliefs about situation cause that situation in the end (Galatea/pygmalion)
what we learn from the effects
individual levell (tomas and thomas theorem) and social context (bankrun)
conformity in judgement
tendency of people to conform to the publicly revealed judgment of the majority of the group in small scale settings, even when this majority judgment is false
transmissions (3)
Parental-peer-media
conformity
general human tendency to conform to the opinions and behaviour of actors in their social environment
(positive/negative) social influence (2)
process by which people’s opininons and behaviour develop in the (same/opposite) direction as the opinions and behaviour of other actors in their environment (informative and normative )
information social influence
influence to accept information obtained from another as evidence about reality (social learning theory)
normative social influence
influence to conform to the positive expectations of another (approval/sanctioning) (social control theory)
social learning theory
learning from others motivated by the idea of getting a more accurate picture of reality (direct/observational)
systmem 1 and 2 of social learning
2) rational (deliberately, consciously and slowly),1) irrational (automatically, intuitive, unconsciously and quickly)
social learning biases
conditions that modify the degree of conformity (popularity, status, susceptability,adaption,confirmation )
cumulative advantage
(mathew effect) positive feedback process in which prior success increases likelihood of successive succes
diffusion of innovations
tarde diffusion theory : slow progress at the outset, fast progress of regular accelaration in the middle, before final gradual deceleration down the end( innovations, early adaptors, early majority, late majority, laggards)
critique of tarde diffusion theory
not only one to one social transmission and social interaction is not random
