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EBS: Businesses in selected service industries > Chapter 2.1: The Travel and Tourism Industry > Flashcards

Chapter 2.1: The Travel and Tourism Industry Flashcards

1
Q

What is Tourism? / Define ‘Tourism’.

A

Tourism is the business of travel. It is a temporary movement of people to destinations (i.e. places tourists travel to) outside their normal / usual places of work and residence / usual (normal) environment.

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2
Q

What does ‘Tourism’ include?

A

Tourism includes activities that tourists enjoy at their destinations and the facilities created by various companies to satisfy their needs.

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3
Q

What does the travel and tourism industry consist of?

A

The travel and tourism industry consists of business activities that offer services for people / tourists to go and stay temporarily in places outside their usual environment.

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4
Q

Define ‘tourists’.

A

Tourists are travellers who go from one place to another to enjoy themselves, especially to places that are far from home.

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5
Q

Do tourists look forward to their trips?

A

Generally, tourists look forward to their trips.

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6
Q

Define ‘destinations’.

A

Destinations refer to the places tourists travel to.

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7
Q

Who do tourists buy their travel products and services directly from?

A

Airlines (air tickets), railway companies (train tickets), cruise ship companies (i.e. companies that sell vacations / holidays on a ship where meals, entertainment and accommodation are included), coach operators (e.g. coaches / buses to Malacca / Kuala Lumpur) or hotels. They may also buy packages from tourism promoters called travel agents (i.e. sales persons who sell travel products and services) or tour operators.

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8
Q

What makes up part of the thrill of traveling?

A

Making decisions such as choosing where to go, what to do, which attractions to visit and making their preparations.

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9
Q

Are there many different types of businesses in the travel and tourism industry in Singapore that provide services to help tourists plan their trips?

A

Yes.

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10
Q

What do the many different types of businesses in the travel and tourism industry in Singapore do?

A

They work closely with one another to create a memorable ‘Singapore Experience’ for the tourists in Singapore.

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11
Q

List three categories of businesses in the Travel and Tourism Industry.

A
  1. Tour operators
  2. Travel agencies
  3. Attractions
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12
Q

What do tourists need to do when going on a holiday?

A

They need to purchase / buy many goods and services. For example, there is a need to:

  1. buy airtickets
  2. book hotel rooms / accommodation
  3. plan where to have meals
  4. plan which attractions to visit
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13
Q

What booking choices does a tourist have?

A

A tourist can choose to make bookings with the airlines, hotels, restaurants and attractions separately or he / she can join a group tour.

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14
Q

What is the advantage of joining a group tour?

A

It is likely to cost less as compared to the tourist making bookings with the airlines, hotels, restaurants and attractions separately.

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15
Q

What is the advantage of the tourist choosing to make bookings with the airlines, hotels,restaurants and attractions separately?

A

He has more autonomy / control in terms of what he / she wants to do.

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16
Q

What is the disadvantage of the tourist choosing to make bookings with the airlines, hotels, restaurants and attractions separately?

A

It is likely to cost more as compared to joining a group tour.

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17
Q

What does the ‘Singapore Experience’ mean?

A

It refers to the tourist receiving / getting the best, the most memorable and the most unique / special experiences during his / her stay in Singapore.

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18
Q

How can service providers in the travel and tourism industry create a memorable experience for tourists visiting Singapore?

A

By:

  1. Going the extra mile with a smile
  2. Paying attention to details
  3. Providing unique experiences
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19
Q

Which organisation organises the Singapore Experience Awards?

A

Singapore Tourism Board

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20
Q

What is the objective / purpose of the Singapore Experience Awards?

A

To recognise organisations and individuals in the tourism industry that succeed in creating and delivering a memorable Singapore Experience for visitors.

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21
Q

How can I find out more about the Singapore Experience Awards?

A

By visiting the Singapore Experience Awards website at:

http://www.singaporeexperience.com

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22
Q

Describe Changi Airport.

A

Changi Airport is:

  1. one of the busiest airports in the world; and
  2. well-known for its efficiency and high standards of customer service where each member of its staff extends warm hospitality to visitors from all over the world.
23
Q

Career Information:

Name some career opportunities that are available at Changi Airport.

A

Some career opportunities that are available at Changi Airport include:

  1. Tourism ambassador
  2. Cabin crew member on an airline
  3. Security officer
24
Q

How can I find out more about various career opportunities that are available to me at Changi Airport?

A

By visiting websites of the Changi Airport Group at

http://www.changiairportgroup.com and also various airlines for up-to-date information.

25
Q

Define ‘tour operators’.

A

Tour operators are businesses that provide package tours for travellers.

26
Q

What is a ‘package tour’?
or
What does a package tour offer?

A

A package tour offers a combination of components such as air tickets, accommodation, transport and entrance to attractions.

27
Q

Define ‘tour operators’.

A

Tour operators are businesses that create holiday packages for travellers which they sell through travel agencies.

28
Q

What may travellers do when planning for their trips?

A

Travellers may liaise directly with tour operators or book tours through travel agencies.

29
Q

Name some examples of tour operators.

A
  1. DUCKtours (http://www.ducktours.com.sg)
  2. Singapore River Cruise (http://www.rivercruise.com.sg)
  3. Singapore Cable Car (Note: Find out more about the World’s First Sky Dining onboard Singapore Cable Car.)
30
Q

List some components that are included in a package tour that a tour operator may put together.

A
  1. Tickets for travelling to the destination - by air, land or sea
  2. Booking of accommodation - hotels, resorts, serviced apartments or hostels
  3. Entry tickets to various attractions
  4. Meals
  5. Travel insurance
31
Q

Define ‘middleman”.

A

A middleman is a person or company that buys products from producers and resells them to a retailer or customer.

32
Q

What are ‘travel agencies’.

A

Travel agencies are businesses that sell travel products and services on behalf of tour operators (e.g. DUCKtours, Singapore River Cruise, Singapore Cable Car, etc).

33
Q

Give some examples of travel agencies operating in Singapore.

A
  1. Chan Brothers Travel (founded in 1965 and is one of the largest travel agencies in Singapore.)
  2. CTC Travel (provide travel products such as inbound tours and cruise tours.)
  3. SA Tours (provide travel products such as inbound tours and cruise tours.)
34
Q

What do travel agencies act as?

A

Travel agencies act as consultants or middlemen for airlines, hotels, cruise ships and car rental services.

35
Q

Name one way travel agencies can promote their tour packages.

A

AT the NATAS Travel Fair.

36
Q

Is it difficult to tell the difference between tour operators and travel agencies?

A

Yes, because both types of businesses provide similar services.

37
Q

List some travel products that are sold by travel agencies.

A
  1. Holiday packages on behalf of tour operators.
  2. Tickets for flights, cruises and coach tours
  3. Travel insurance
38
Q

List some travel services provided by travel agencies.

A
  1. Information and advice on destinations
  2. Visa applications
  3. Travel itineraries
39
Q

List some unique places that travellers can go to in Singapore.

A
  1. Hays’ Dairies Goat Farm (this a a technologically advanced goat farm where goats are milked using a high tech system.
  2. Qian Hu Fisheries (a household name in Singapore and the farm farming business now imports ornamental fish and exports them worldwide, making a name for itself as one of the world’s leading exporters of ornamental fish.
40
Q

Describe the ‘Singapore Local Cuisine’ adventure.

A

The Singapore Local Cuisine Adventure refers to experiencing the different flavours (e.g. refreshing, flavourful, velvety, fiery, exotic, etc) hidden in Singaopre’s secret recipes for Chicken Rice, Bak Kut Teh (Porks Ribs in Garlic Infused Herbal Soup), Chilli Crab, etc. The Singapore local cuisine is a unique blend of the east and the west.

41
Q

Career Information:

What are tour agents?

A

Tour agents are hired by travel agencies to sell travel products and services to customers.

42
Q

What must tour agents be equipped with?

A

Skills and knowledge to help customers find travel products and services that will give them the kind of experience they want.

43
Q

Why is it common for tour agents to book separate tours from tour operators and put them together for their tour agencies?

A

To better provide for their customers the kind of travel experience their customers want.

44
Q

What interests you when you visit a country?

A

That country’s unique culture or natural landscape.

45
Q

Career Information: Tourist Guide

Define ‘tourist guide’.

A

A tourist guide is someone who leads individuals or a group on short trips, sightseeing tours and visits to attractions.

46
Q

What does the tourist guide do?

A

The tourist guide:

  1. leads individuals or a group on short trips, sightseeing tours and visits to attractions;
  2. introduces attractions to tourists and presents information in an entertaining way;
  3. plans and conducts tours;
  4. takes care of the safety and well-being of the tour group.
47
Q

Why is the job of a tourist guide interesting and exciting?

A

It provides opportunities for new experiences, travel to interesting places and meeting fascinating people.

48
Q

How can one qualify to be a tour guide in Singapore?

A

By passing the STB Tourist Guide Licensing Examinations in order to register to become a qualified tourist guide.

49
Q

Are tour guides allowed to charge a fee for conducting tours?

A

In Singapore, only licensed tourist guides are allowed to charge a fee for conducting tours.
Tour guides may choose to work on a freelance basis or be employed by tour agencies, resorts or attractions.

50
Q

Name the different categories of attractions.

A
  1. Heritage attractions
  2. Commercial attractions
  3. Events
51
Q

Identify the types of inbound tours travel agencies in Singapore provide.

A
  • Singapore city tours
  • Cultural and theme tours
  • Cruises, sailing and water tours
  • Walking and biking tours
  • Food, wine and nightlife
  • Outdoor activities
52
Q

State some travel-related services provided by inbound tours travel agencies in Singapore.

A
  • Travel Insurance
  • Tourist guide services
  • Application of visas
53
Q

Identify some services provided by a travel agency that will be useful to someone who travels overseas. Explain why it is useful.

A
  1. Travel Insurance
    Explanation: Travel insurance will be useful for a traveller and his family can be protected against unforeseen circumstances such as loss of luggage and losses due to accidents or even death.
  2. Tourist guide services
    Explanation: Tourist guide services will be useful to tourists to introduce attractions and provide information on the places of interests and about travel in and around the country of visit.

3.Application of visas
Explanation: It saves the traveller time and trouble to fill in the forms and file the application for approval.

EBS: Businesses in selected service industries (11 decks)

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