Chapter 16 Vocab

Question 1

mental dialogue with the audience

Answer 1

the mental give-and-take between speaker and listener during a persuasive speech

Question 2

question of fact

Answer 2

a question about the truth or falsity of an assertion

Question 3

question of value

Answer 3

a question about the worth, rightness, morality, and so forth of an idea or action

Question 4

question of policy

Answer 4

a question about whether a specific course of action should or should not be taken

Question 5

speech to gain passive agreement

Answer 5

a persuasive speech in which the speaker’s goal is to convince the audience that a given policy is desirable without encouraging the audience to take action in support of the policy

Question 6

speech to gain immediate action

Answer 6

a persuasive speech in which the speaker’s goal is to convince the audience to take action in support of a given policy

Question 7

need

Answer 7

the first basic issue in analyzing a question of policy: is there a serious problem or need that requires a change from current policy?

Question 8

burden of proof

Answer 8

the obligation facing a persuasive speaker to prove that a change from current policy is necessary

Question 9

plan

Answer 9

the second basic issue in analyzing a question of policy: if there is a problem with current policy, does the speaker have a plan to solve the problem?

Question 10

practicality

Answer 10

the third basic issue in analyzing a question of policy: will the speaker’s play solve the problem? will it create new and more serious problems?

Question 11

problem-solution order

Answer 11

a method of organizing persuasive speech in which the first main point deals with the existence of a problem and the second main point presents a solution to the problem

Question 12

problem-cause-solution order

Answer 12

first main point identifies problem, second main point analyzes the causes of problem, and the third main point presents a solution to the problem

Question 13

comparative advantages order

Answer 13

each main point explains why a speaker’s solution to a problem is preferable to the other proposed solutions

Question 14

Monroe’s motivated sequence

Answer 14

a method of organizing persuasive speeches that seek immediate action

Question 15

five steps of Monroe’s motivated sequence

Answer 15

attention, need, satisfaction, visualization, and action

Question 16

types of goals for question of policy speeches

Answer 16

• to gain passive agreement

- to gain immediate action

Question 17

three basic issues of questions of policy

Answer 17

1. need
2. plan
3. practicality

Question 18

ways to organize speeches on questions of policy

Answer 18

• problem-solution order
• problem-cause-solution order
• comprehensive advantages order
• monroe’s motivated sequence