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ISTM > Chapter 10 > Flashcards

Chapter 10 Flashcards

1
Q

Web developer

A

develop the websites, like java scrap and html, in charge of the coding

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2
Q

Web Development Platforms (WDP)

A

been around since the late 1990s and gained traction as technology improved and the Internet sped up

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3
Q

Webmaster

A

owns the rights, the one in charge of changes and improvement, make sure things are function properly, the original owners of it

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4
Q

Content managers

A

in charge of all the content that’s on the website like the pictures and words and links, then they send it back to developers

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5
Q

Static website

A

rarely, if ever, change their content and display information the same way to all users
referred to as brochure websites or classic websites and are typically written purely with HTML, does not require login or any kind of activity

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6
Q

SEO

A

search engine optimization, way to track data of the people who visit your website, tracks the time where they’re from how long they are there, used to finance your search ranking, looks for titles, links, words in link, and the reputation

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7
Q

Dynamic website

A

actually generate a web page directly from the server depending on the context of the user, you have to login its activate

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8
Q

Category Of Websites

A

personal, commercial, governmental, and Intranet websites

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9
Q

SERP

A

a ranking of when you do a search it shows you all the different websites available

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10
Q

google analytics

A

Tracks your data where the person is from how long they are there etc, use his data to try and make you come back or purchase

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11
Q

excel originally called

A

Multiplan

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12
Q

web developer platforms

A

Web press, go daddy, these are just templates to help create your website

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13
Q

Blog

A

essentially an online diary, originally called a “web log” and shortened to “blog.”

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14
Q

Content Website

A

typically dispense original content and are often supported by advertising

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15
Q

Corporate Website

A

distribute information about a business to provide background information about their goods and services for public consumption

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16
Q

Search Engine Website

A

offers general information and is intended as an entryway for other websites

17
Q

Employment Websites

A

popular way for multiple businesses to post their jobs online to the public.

18
Q

Gaming Website

A

games unto themselves and require extensive plug-ins like Adobe Flash, JavaScript, and ActiveX

19
Q

News Website

A

similar to information sites, but are devoted to providing news and commentary

20
Q

School Website

A

typically used by teachers, students, parents, and administrators to post information about the school’s current events, schedules, and homework

21
Q

Video Sharing Website

A

allows users to upload videos for a wider audience to view and often includes ratings and search tools

22
Q

Online advertising

A

form of sponsorship that uses the World Wide Web for delivering business-marketing messages to catch the attention of its customers

23
Q

Content on a website involves

A

1.Content has to target your audience
2. The goal you are trying to reach when getting to your audience
3. Was the website clear
4. Use mixed media
5. Be concise

24
Q

interactivity involves

A

Stuff that involves getting customers onto your website
-Surveys
-Reviews
-Simple interactive tools like above

25
Q

design involves

A
  1. Organization
  2. Keep it balanced
  3. Keep it 2 colors
  4. Create a brand
  5. Use the same font throughout the whole thing
  6. Brainstorm
26
Q

What can websites be broken down into

A

Styles and category

27
Q

Style

A

color, font, design, layout, that flows and continuous throughout the entire webpages

28
Q

different categories

A

offline sales, web based, generating leads, influential/persuasive, market awareness, informative and entertaining

29
Q

Banner ads

A

top of the page pop up

30
Q

Social media ads

A

shows up on your social medias

31
Q

Native ads

A

popular on yahoo, fake ads that end up being malware

32
Q

CPC

A

cost per click- click on an ad

33
Q

CPM

A

cost per thousand- click on it after a thousand you get money

34
Q

CPA

A

cost per action- you have to put in the info like name email etc to get money

35
Q

Which protocol does not guarantee reliability?

A

UDP

36
Q

Which worm cost 38 billion in damage?

A

Mydoom

ISTM (20 decks)

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