Chapter 10 Flashcards
Web developer
develop the websites, like java scrap and html, in charge of the coding
Web Development Platforms (WDP)
been around since the late 1990s and gained traction as technology improved and the Internet sped up
Webmaster
owns the rights, the one in charge of changes and improvement, make sure things are function properly, the original owners of it
Content managers
in charge of all the content that’s on the website like the pictures and words and links, then they send it back to developers
Static website
rarely, if ever, change their content and display information the same way to all users
referred to as brochure websites or classic websites and are typically written purely with HTML, does not require login or any kind of activity
SEO
search engine optimization, way to track data of the people who visit your website, tracks the time where they’re from how long they are there, used to finance your search ranking, looks for titles, links, words in link, and the reputation
Dynamic website
actually generate a web page directly from the server depending on the context of the user, you have to login its activate
Category Of Websites
personal, commercial, governmental, and Intranet websites
SERP
a ranking of when you do a search it shows you all the different websites available
google analytics
Tracks your data where the person is from how long they are there etc, use his data to try and make you come back or purchase
excel originally called
Multiplan
web developer platforms
Web press, go daddy, these are just templates to help create your website
Blog
essentially an online diary, originally called a “web log” and shortened to “blog.”
Content Website
typically dispense original content and are often supported by advertising
Corporate Website
distribute information about a business to provide background information about their goods and services for public consumption
Search Engine Website
offers general information and is intended as an entryway for other websites
Employment Websites
popular way for multiple businesses to post their jobs online to the public.
Gaming Website
games unto themselves and require extensive plug-ins like Adobe Flash, JavaScript, and ActiveX
News Website
similar to information sites, but are devoted to providing news and commentary
School Website
typically used by teachers, students, parents, and administrators to post information about the school’s current events, schedules, and homework
Video Sharing Website
allows users to upload videos for a wider audience to view and often includes ratings and search tools
Online advertising
form of sponsorship that uses the World Wide Web for delivering business-marketing messages to catch the attention of its customers
Content on a website involves
1.Content has to target your audience
2. The goal you are trying to reach when getting to your audience
3. Was the website clear
4. Use mixed media
5. Be concise
interactivity involves
Stuff that involves getting customers onto your website
-Surveys
-Reviews
-Simple interactive tools like above
design involves
- Organization
- Keep it balanced
- Keep it 2 colors
- Create a brand
- Use the same font throughout the whole thing
- Brainstorm
What can websites be broken down into
Styles and category
Style
color, font, design, layout, that flows and continuous throughout the entire webpages
different categories
offline sales, web based, generating leads, influential/persuasive, market awareness, informative and entertaining
Banner ads
top of the page pop up
Social media ads
shows up on your social medias
Native ads
popular on yahoo, fake ads that end up being malware
CPC
cost per click- click on an ad
CPM
cost per thousand- click on it after a thousand you get money
CPA
cost per action- you have to put in the info like name email etc to get money
Which protocol does not guarantee reliability?
UDP
Which worm cost 38 billion in damage?
Mydoom