Chapter 1 Flashcards
Sport:
all forms of PA which, through casual or organized participation, aim at expressing or improving physical fitness and mental well-being, forming social relationships or obtaining results in competition at all levels
Sport and leisure management:
any activity, experience, or business enterprise for which the primary focus is fitness, recreation, athletics, and leisure related
Sport and leisure management industry is estimated at $_____ worldwide.
620 billion
What is at the core of sport and leisure management?
a spectator or participant experience with an uncertain outcome
3 components of the nature and scope of sport industry:
- types of sports
- settings for sporting activities
- sport industry segments
4 parts of sport industry segments:
- public
- nonprofit
- school and university sports
- commercial
Public sport industry segments:
- federal
- provincial
- regional
- local
Nonprofit sport industry segments:
- NSOs
- PSOs
- local
Commercial sport industry segments:
- pro sports
- commercial sports
- sporting goods
- media
- corporations
4 unique aspects of sport management:
- sport marketing
- sport enterprise financial structures
- sport industry career paths
- sport as a social institution
5 general sport management tasks:
- marketing and sales
- correspondence
- public speaking
- community relations
- record keeping
Organization management consists of:
- budgeting
- accounting
- coordinating
- managing personnel
- managing facilities
- controlling
- directing
- evaluating
- leading
Communication management consists of:
- writing
- selling
- working with media
- developing publications
- keeping game notes and stats
- interviewing
- promoting
- advertising
- fundraising
Critical thinking skills:
- the awareness of a set of interrelated critical questions
- the ability to ask and answer critical questions at appropriate times
- the desire to use those questions and accept their results as a guide to behaviour
Examples of critical thinking questions:
- what are the issues and the conclusion?
- what are the reasons?
- what words or phrases are ambiguous?
- what are the value conflicts and assumptions?
3 approaches to defining the nature and scope of the sport industry:
- types of sports
- settings in which sports are found
- models of sport industry segments
Settings for sporting activities include:
- single, multi-, and college sports
- media
- sports sponsors
- professional services
- facilities
- manufacturers and retailers
- events, meetings, and trade shows
Product type model is based on the ….. by the business or organizations within them.
types of products sold or promoted
Product type model: 3 sport industry segmentation by product and buyer type:
- sport performance segment
- sport production segment
- sport promotion segment
7 parts of the sport performance segment:
- athletics
- private business sport
- tax supported sport
- membership supported sport organizations
- nonprofit sport organizations
- sport education
- fitness and sport firms
2 types of athletics:
- amateur sport
- pro sport
2 parts of the sport production segment:
- outfitting products
- performance production products
Outfitting products includes:
- equipment
- apparal
Performance production products includes:
- fitness trainer
- medical care
- sport facilities
- governing bodies and officials
5 parts of the sport promotion segment:
- promotional merchandising products
- promotional events
- media
- sponsorship
- endorsement
Types of sponsorship:
- single event
- multiple event
- single team
- individual
- circuit or league
- shared
Types of endorsement:
- individual
- team
- full organizational
- nonspecific sport use
3 sectors of economic impact model:
- sport entertainment
- sport products
- sport support organizations
Sport entertainment sector includes:
- events
- teams
- individual participants
- sports and related rec activities
- associated spending
What is associated spending?
money spent by sport participants, spectators, and sponsors
Sport product sector includes:
- design
- testing
- manufacturing
- distribution of equipment, clothing, instruments
Sport support organization sector includes:
- leagues
- law firms
- marketing organizations
The sport activity model defines the sport industry as firms and organizations that…..
- produce sport activities
- provide products and services to support the production of sport activities
- sell and trade products related to sport activities
In the sport activity model, the ____ _____ sector is the core of the industry.
Sport producing
Organizations in the subsectors of the core of the sport activity model either….
- provide products and services to the core organizations
OR - sell or trade products related to sport
How does the sport activity model differ conceptually from the other 2 models?
it places sport at the centre and illustrates the dependence of the subsectors on the production of sporting activities
Discretionary funds:
money left over after necessary expenditures (eg. rent, food, car payment, insurance) have been made
Critical thinking is not any of the following:
- simply thinking
- negative thinking
- creative thinking
Future challenges and opportunities are associated with:
- technology
- ethics and social responsibility
- globalization of sport
Principled decision making:
basing decisions on the 6 pillars of character
6 pillars of character:
- trustworthiness
- respect
- responsibility
- fairness
- caring
- good citizenship
