Ch.17 Social cognition, attitudes and stereotypes Flashcards

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1
Q

Define attitude

A

Is a positive or negative evaluation of an attitude object (a person, object, event or idea)

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2
Q

What are the attitudes on the Tricomponent model?

A

Affective component
Behavioural component
Cognitive component

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3
Q

Affective component

A

This is a person’s feelings to an attitude object

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4
Q

Behavioural component

A

This is a person’s behaviour towards an attitude object

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5
Q

Cognitive component

A

This is a person’s thoughts and understanding about an attitude object

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6
Q

Define prejudice

A

Is an unfavourable attitude towards a group of people

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7
Q

What is discrimination?

A

Is prejudice expressed through behaviour

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8
Q

Define stereotype

A

Is when certain groups are perceived to have particular characteristics that are typical of them

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9
Q

Effects of prejudice and discrimination

A

Low self-esteem
Disadvantage/failure
Self-fulfilling prophecies
Violence and genocide

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10
Q

Ways to prevent and reduce prejudice

A
Education
Intergroup contact
Cognitive interventions
Superordinate goals 
Direct experience
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