Ch 6 Terms Flashcards

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1
Q

the RANGE OF ACCURACY in a POLL.

A

margin of error

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2
Q

a FEDERAL LAW that REQUIRED RADIO AND BROADCAST TELEVISION STATIONS to DEVOTE EQUAL TIME to OPPOSING VIEWPOINTS. It was REPEALED IN 1987.

A

Fairness Doctrine

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3
Q

a FEDERAL AGENCY that REGULATES PUBLICLY BROADCASTED RADIO STATIONS.

A

Federal Communications Commission (FCC)

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4
Q

the ERA in which RADIO REACHED ITS PEAK IN POPULARITY, generally the 1930s to 1940s.

A

Golden Age of Radio

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5
Q

Traditional NEWSPAPER AND TELEVISION NEWS OUTLETS, DISCTINCT from OPINION OR COMMENTARY.

A

mainstream media

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6
Q

FORMS of DELIVERYING INSTANT COMMUNICATIONS in a DIGITIZED OR ELECTRONIC FORMAT.

A

new media

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7
Q

NEWSPAPERS AND OTHER MEDIA that REPORTED A SINGLE VIEWPOINT in an effort TO PERSUADE READERS.

A

partisan press

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8
Q

a MEAUSRE of the PUBLIC’S OPINION, INTENSITY, AND DIRECTION about GOVERNMENT AND POLITICS.

A

polling

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9
Q

A tactic intended to persuade respondents, disguised as a poll.

A

push polling

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10
Q

POLLS that TRACE PUBLIC OPINION OVER TIME.

A

tracking polls

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11
Q

margin of error

A

the RANGE OF ACCURACY in a POLL.

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12
Q

Fairness Doctrine

A

a FEDERAL LAW that REQUIRED RADIO AND BROADCAST TELEVISION STATIONS to DEVOTE EQUAL TIME to OPPOSING VIEWPOINTS. It was REPEALED IN 1987.

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13
Q

Federal Communications Commission (FCC)

A

a FEDERAL AGENCY that REGULATES PUBLICLY BROADCASTED RADIO STATIONS.

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14
Q

Golden Age of Radio

A

the ERA in which RADIO REACHED ITS PEAK IN POPULARITY, generally the 1930s to 1940s.

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15
Q

mainstream media

A

Traditional NEWSPAPER AND TELEVISION NEWS OUTLETS, DISCTINCT from OPINION OR COMMENTARY.

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16
Q

new media

A

FORMS of DELIVERYING INSTANT COMMUNICATIONS in a DIGITIZED OR ELECTRONIC FORMAT.

17
Q

partisan press

A

NEWSPAPERS AND OTHER MEDIA that REPORTED A SINGLE VIEWPOINT in an effort TO PERSUADE READERS.

18
Q

polling

A

a MEAUSRE of the PUBLIC’S OPINION, INTENSITY, AND DIRECTION about GOVERNMENT AND POLITICS.

19
Q

push polling

A

A tactic intended to persuade respondents, disguised as a poll.

20
Q

tracking polls

A

POLLS that TRACE PUBLIC OPINION OVER TIME.