ch. 6 Flashcards
memory
the process by which we encode, store, and retrieve information
encoding
recording info in a form usable to memory
storage
the maintenance of material saved in memory
retrieval
locating material and bringing it into awareness so that it can be used
repetitive rehearsal
short term mem
elaborative rehearsal
long term mem
organzied
sensory memory
the initial, momentary storage of information, lasting only an instant
iconic memory
reflects info from visual system
echoic memory
stores auditory info
short term memory
holds info for 15-25 secs
*** 7 +/- 2
hold avg of 7 chunks
variations of plus/minus 2 chunks
chunk
group together related info
single unit in short term mem
rehearsal
the repetition of info that has entered short term mem
illusion of competence
sounds familiar so you think you know it
but you do not :(
mnemonics
strategies for organizing info in a way that makes it more likely to be remembered
long term memory
stores info on a relatively permanent basis, can be difficult to retrieve
unlimited capacity
primacy effect
best remembered are items that come early
recency effect
best remembered are items presented late
declarative memory
(explicit mem) factual info
semantic memory
for general knowledge
episodic memory
for events that occur in a particular time, place, or context
procedural memory
memory for skills and habits
semantic networks
mental reps of clusters of interconnected info
spreading activation
activating one memory triggers that activation of related memories