Advertisement Flashcards

1
Q

exposure

A

ESL652

being seen or heard by many people
* If you want your company to have more exposure, buy a bigger ad in the
phonebook and create a fancy website.

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2
Q

wrap

A

a large piece of fabric or plastic that covers another object, often much
larger than the object itself; a form of advertising on vehicles and buildings
* To advertise the new movie, the movie company placed a wrap around the tall
building next to the busy road.

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3
Q

skywriting

A

the practice of having an airplane fly to write messages in the sky
with white vapor or smoke that it leaves behind
* India’s boyfriend used skywriting to write “Will you marry me, India?” in the sky.

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4
Q

to blanket

A

to cover something entirely

* The band blanketed the city with posters for weeks before the big concert

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5
Q

go big or go home

A

a phrase used to encourage someone to decide to do
something thoroughly, with 100% effort, or not at all, because it isn’t worthwhile
to do something with only partial effort
* If you’re going to look for a new job, go big or go home. Make your resume as
good as it can be and apply for every job opportunity you find.

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