5.9 - Managment Information Systems Flashcards
Define data analytics
Analysing raw data to make judgment about the information
What are the 4 types of data analytics
- descriptive analytics
- diagnostic analytics
-predictive analytics - prescriptive analytics
Define data base
A structure set of data
What are the 4 types of data base
- relation
- non relation
- hierarchical
- network
Define cyber security
Protection against criminal use of electrical data
Define cyber crime
Criminal activities carried our via the internet
Define critical infastructure
System and network of assets that re required for operations
What 3 things does critical infastructure include
- artificial neutral netherworks - systems that stimulate human brains
- data centres - network of servers that store, process and distribute data
- cloud computing - network of remote servers that manage data via internet
Define virtual reality
Stimulation of 3D enviroment
What are the 4 examples of virtual reality
- training and education
- architecture
- media and entertainment
- R&D
Define internet of things
Network of devices that can collect and process data
What are 4 examples of the network of things
- home automation
- healthcare
- transportation
- agriculture
Define AI
Computer systems that can preform functions kthat are traditionally handled by humans
What are 4 example of AI
- commerce
- transportation
- search engines a
- text processing
Define big data
Extremely large sets that are analysed in order to reveal trends and patterns in consumer behaviour
Define loyalty programs
Measure taken to encourage customers to make repeat purchases
What are the positives and negatives of customer loyalty programs
Pos - increased customer retention, low costs, more data available, WOM promotion
Neg - having to deal with big data, competition with other locality programs, reduced profits
Define data Taylorism
Modern application of Taylor scientific management
What are some examples of digital Taylorism
Performance related pay, decision of labour, CCTV, clock in clock out
What are the positives and negatives of digital Taylorism
Pos - easily measured productivity, control, less reliance on human managers, helps of identify areas of improvements, recorded evidence, clear expectations about rewards
Cons - lack of trust, violation of privacy, ethical issues, confidentiality, issues of data leaks
Define data mining
The process of analysing big data in order to generate new information that assist design making
What are the pros and cons of data mining
Pros - helps with customer profiling, creating products for needs and wants, cash flow, budgeting, marketing
Cons - violation of privacy, ethical issues, confidentiality issues i of data leaks, time consuming, expensive
Define management information systems
Structure that serves the purpose of collecting, sorting, processing and analysing data for sake of efficient management