1.4 - stakeholders Flashcards
define stakeholder
A Stakeholder is any person or organization with a direct interest in, and affected by, the activities of performance of a business
state the 2 types of stakeholder
- Internal Stakeholders – members of the organization (i.e. employees, managers, directors or shareholders)
2.External Stakeholders – do not form part of the business but have a direct interest in the organization (i.e. customers, suppliers, Government, etc.)
give an example of a internal stakeholder
An employee of a business in a Internal Stakeholder because he/she works there but is also a External Stakeholder because he/she lives in the community
give an example of a external stakeholder
External accountants are considered External Stakeholder but when they start auditing for a business they also become Internal Stakeholder
what are 6 interests of internal stakeholders
- Shareholders just focus on the Return of the business.
- CEOs focus on develop and coordinate strategies to get returns and profits for the Shareholders.
- Senior Managers focus on Strategic Objectives
- Middle Managers focus on Tactical Objectives
- Supervisors (floor managers) focus on operation objectives
- Employees and unions, focus on protecting their rights and working conditions
what are 6 interests of external stakeholders?
- Government by ensuring the business acts in the public interests.
- Suppliers want to maintain a good relationship with the organization
- Customers want to get the best good or services that meet its needs
- Pressure groups focus oh how the business will affect their area of concern
- The media focus on the impact of the business for their stories and news
- Local community focus on the impact the business will have in their community
explain why a pay rise is both a conflict and a benefit for stakeholders interests
Basically, employees will be very happy with the rise but shareholder may oppose to it since it will reduce their “stake” of profits
state 3 ways a pay rise is a conflict
- CEOs and senior managers may be worried they cant affors the rise and that will have an effect on proffits
- managers might be concerned that they cannot motivate their employees in any other ways but monetarily
- some business in the community might be affected negatively by the rise (i.e. low price supermarkets)
state 3 ways a pay rise can be a benefit
- if the employees are happy the productivity might increase in the business
- when employees earn more money they can spend more. the local community will benefit
- if employees have more money they can afford better things and might uplift specific markets (i.e. more expensive food)
3 key issues to deal with stakeholders interests
- The type of organization in question – for example charity vs. partnership; they have different priorities
- The aims and objectives of the business – such as business expansions where the priority will be “the expansion”
- The source and degree of power of each Stakeholder group - for example , costumers will have the power if the product is easily substituted.