3.4.4 Improving quality Flashcards
8 what is quality
ability of a product or service to meet customers expectations, fit for purpose
everyone has a different view of quality
may be influence by price, brand, past experience
8 how do you assess quality (products)
aesthetics
features
core and added functional aspects
augmented aspects- warranty
performance
intangible - brand
8 how do you assess quality (services)
friendliness of staff
speed of service
staff knowledge
cleanliness of facilities
ease of buying/making purchase
after sales services
provision of information
8 how can you improve quality
TQM, Kaizen
train employees, motivate
invest in machinery, technology
spend on R and D
customer expectations
work closely with suppliers
quality assurance, control
8 what is quality control
checking a good or service before it’s delivered to a customer at the end of the process
8 what is inspection process
head chef will inspects meal on a plate before leaves the kitchen
only viable to test sample
8 what is quality assurance
checking a product or service at every stage or production
each section checks it before it is passed on
8 what is Total Quality management
sees quality as the responsibility for all employees
link in the chain, as if next was customers
only continue if perfect
get it right first time
8 why is quality important
positive customer image
reputation
less advertising spend
charge more
price inelastic
less defects
9 advantages of quality control
quality can be monitored
remove faulty products
common problems can be identified
inspector is responsible
unbiased
specialist knowledge
9 disadvantages of quality control
removes responsibility from operatives
requires specialist
problems only identified at end
waste levels can be high
high costs
de motivation
no learning process
10 advantages of quality assurance
spots faults early, removes wasted progress
less waste = lower costs
motivates workers
zero defects objective
enhances reputation
know own job
10 disadvantages of quality assurance
staff training and high commitment
can slow process and labour productivity down
high costs
demotivate workers under pressure