3.1.1 Flashcards

why businesses exist and their objectives

1
Q

what is a business?

A

an organisation that transforms inputs (resources) into outputs (products/services) that are purchased by consumers and customers

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2
Q

why does a business exist?

A
  • meet the wants and needs of consumers
  • support the economy by generating revenue from tax
  • create employment opportunities
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3
Q

what do business objectives mean?

A

a goal or aim that a business wants to achieve

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4
Q

what are some common business objectives?

A
  • profit
  • profit maximisation
  • growth
  • survival
  • cash-flow
  • social
  • ethical
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5
Q

why do businesses set objectives?

A

as results can be measured against how well a business has met its set objectives

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6
Q

what is the difference between a consumer and a customer?

A
  • customer buys the product or service
  • consumer uses the product or service
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7
Q

what is the difference between a product and a service?

A

a product is tangible whilst a service is intangible

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8
Q

what does economy mean?

A

the state of the country in relation to the production and consumption of goods and services

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9
Q

what does profit mean?

A

the money you have left after paying for business expenses

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10
Q

what is the formula for profit?

A

total revenue - total costs

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11
Q

what is the formula for total costs?

A

fixed costs + total variable costs

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12
Q

what is a fixed cost?

A

costs for a business that do not change, no matter the level of output

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13
Q

how do you calculate fixed costs?

A

total revenue - total variable costs - profit

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14
Q

what are examples of fixed costs?

A
  • rent payments
  • mortgage payments
  • loan payments
  • insurance
  • lease of machinery or van (monthly fixed payments)
  • salaries of managers who will be there no matter the level of output
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15
Q

what is a variable cost?

A

costs that change with output, such as raw materials

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16
Q

what is the formula for variable costs?

A

total revenue - fixed costs - profit

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17
Q

what are examples of variable costs?

A
  • raw materials
  • fuel
  • packaging
  • wages of casual staff
  • costs of the stock sold
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18
Q

what does total revenue mean?

A

income into the business - can be through sales or investments

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19
Q

what does revenue mean?

A

capital received in return for providing products or services

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20
Q

how do you calculate total revenue?

A

price + total variable costs + fixed costs or price + total costs

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21
Q

how can a business improve profit?

A
  • increase prices
  • increase productivity
  • improve marketing strategy
  • increasing efficiency
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22
Q

what is profit maximisation?

A

the act of achieving the highest revenue or profit

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23
Q

why is profit maximisation the aim of most business?

A
  • will give it the capital needed to expand and grow
  • enables a business to replace any old machines or equipment
24
Q

why do business want to grow and expand?

A

to increase the amount of profit they are making or to increase their market share

25
how can a business grow?
- organically - inorganically
26
how can a business grow organically?
- by taking on more staff - opening more stores - producing more goods
27
how can a business grow inorganically?
- with the help of another company, through a merger or takeover
28
what does survival mean for a business?
to reach a sustainable level of sales that allows the business to reach it's break-even point
29
what does cash flow mean?
the money that goes in and out of a business
30
why would a business want a positive cash flow?
- to make sure that they have enough money in the business to pay their day-today expenses - a business would not have to borrow from a bank, which can be expensive
31
what are social objectives?
- reducing impact on the environment - fair wages in developing countries - helping society - compliance to laws to minimise negative externalities
32
what does ethical mean?
moral principles behind human behaviour, the idea that a business knows right from wrong
33
what does aim mean?
what a business wants to achieve (long-term)
34
what does objective mean?
how a business will achieve it's aim or aims (short term)
35
what does SMART stand for?
Specific Measurable Achievable Relevant Time-bound
36
why do business objectives have to be SMART?
in order to be meaningful and useful to a business
37
what are categories of the aims an objectives that start-up businesses have?
- financial - non-financial
38
what are financial aims and objectives?
- survival - profit maximisation - sales maximation - market share - cost efficiency
39
what are non-financial aims and objectives?
- social objectives - employee welfare - customer satisfaction
40
what is a mission statement?
- a formal phrase that sets out the aims and values of a business or organisation - used by company's to explain it's purpose and objectives
41
what is obsolete?
over time a product or service no longer serve a purpose and therefore don't exist.
42
why does a product or service become obsolete?
changes in technology, changes in customer wants and needs, low demand for product or service
43
what are dynamic markets?
markets that are always changing due to: - social trends - changes in technology - competitive environments - demographics (stats of population and groups within it) -economy - ethics - consumer tastes
44
why do businesses have to adapt to these changes? (dynamic markets)
businesses have to adapt to these changes otherwise they will fail to compete
45
what is E-commerce?
the buying and selling of products or services via the internet
46
what are the disadvantages of E-commerce?
- high running costs - reliant on technology - can be expensive e.g. shipping
47
what are the advantages of E-commerce?
- available 24/7 - easy access - meets customers wants and needs
48
what are the three business sectors?
primary, secondary, tertiary
49
what does primary mean?
extracting raw materials e.g. oil mining or farming
50
what does secondary mean?
buying and selling of goods
51
what does tertiary mean?
services provided e.g. teachers
52
what does innovation mean?
when a new idea or invention is launched in a market that can revolutionise an industry
53
why do business have different aims and objectives?
- market position - to meet their target markets wants and needs - to survive their first year of trading - if more established they may wish diversify or enter markets
54
what does sales volume mean?
the amount sold, expressed as a number of units sold
55
how do you calculate sales volume?
sales revenue/selling price
56
what does sales revenue/turnover mean?
the monetary outcome generated from selling products or services
57
how to work out sales revenue/turnover?
selling price x quantity sold