1.2.4 price elasticity of demand Flashcards
define elasticity
measures the responsiveness of demand to a change in a relevant variable - such as price and income
define ped
measures the extent to which the quantity of a product demanded is affected by a change in price
define inelastic
demand does not change with price
define elastic
demand does change with price
if we drop the price of a product then demand should rise
interpreting ped
price elastic = more than 1
price inelastic = less than 1
unitary price elasticity = exactly 1
factors influencing ped
luxury good or necessity = more elastic
substitutes = no or few substitutes, prices are inelastic
perfecting inelastic
inelastic goods
when price increases total revenue increases
when price decreases total revenue decreases
elastic goods
when price goes up total revenue decreases
when price falls the total revenue increases
ped formula
% change in quantity demanded / % change in price
ped values
0 = perfectly inelastic
< 1 = inelastic
1 = unit elastic
> 1 = elastic