Who’s who Flashcards
Paul Broca
Broca’s Area; responsible for articulated language. studied aphasia
Charles Darwin
evolution
Michael Gazzaniga
split brain research
roger sperry
split brain research. nature vs. nurture
Carl Wernicke
wernicke’s area; responsible for speech and language
Alfred Kinsey
researched human sexuality
Abraham Maslow
hierarchy of needs
William James
James-Lange Theory; physical response happens prior to mental response
Stanley Schacter
Two Factor Theory; physiological arousal and cognitive labels
Hans Seyle
Why do organisms respond to certain stressors
Albert Bandura
Bobo doll guy. Children learn by imitating actions that are rewarded or punished. Antisocial models have antisocial effects. Prosocial models have prosocial effects
John Garcia
Conditioned taste aversions.
Ivan Pavlov
Doges. Father or classical Conditioning
Robert Rescorla
Co-creator of the Rescorla-Wagner model of conditioning
B.F. Skinner
Father of Operant Conditioning. Used reward system to train animals
Edward Thorndike
Reinforcement is stronger than punishment in motivation
Edward Tolman
Behavioral Psychology
John B. Watson
Used principals of classical conditioning for advertisement. Father of the coffee break.
Noam Chomsky
Universal Grammar Theory. language is inherent
Hermann Ebbinghaus
“Learning Curve”, Spacing Effect. Studied memory
Wolfgang Koehler
studied Gestalt psychology
Elizabeth Loftus
showed that people can create their own memories when they can’t remember everything
George A. Miller
One of the founders of cognitive psychology. Contributed to Psycholinguistics
Alfred Kinsey
Kinsey Scale. An alleged way to test sexuality