Week 2 - 2 Flashcards

1
Q

Strategy

A

Is the total pattern of decisions and actions that influence the longterm direction of the business

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2
Q

Strategy plan

A
Set broad plans
Plans the general path to achievement
Stresses long term rather than short
Deals with the total picture
Is detached of the day-to-day activities
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3
Q

Operations Strategy

A

is the pattern of decisions and actions that shape the long term vision, objectives and capabilities of the operations ends its contribution to the overall strategy of the business.

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4
Q

Operational

A

Day to day life, detailed and often localized

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5
Q

Operations

A

Resources that create products and services

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6
Q

Operations contribution

4 steps

A

Step 1. correct the worst problem
Step 2. Adopt best practice
Step 3. Link strategy with operations
Step 4. Give an operations advantage

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7
Q

Top-down

A

Reflects what the whole group or business wants to do

Corporate Business Strategy (lose weight)
Business Strategy Decisions (How much)
Functional Strategy Decisions (How do we achieve)

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8
Q

Outside-in

A

Translate intended market position so as to provide the required objectives for operations decisions

Order Winners (what it needs to have to want to buy it)
Order Qualifiers( the minimum it needs to have to want to buy it)
Less important factors
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9
Q

Bottom-up

A

Learn from day-to-day activities so as to cumulatively build strategic capabilities

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10
Q

Inside-out

A

Develop resources and processes so that their capabilities can be exploited in their chosen market

Strategic Resources & Sustainable Competitive advantages (Resource-based view, Source, Not mobile, Difficult to imitate)
Existing capabilities & constraints (Tangible and intangible resources, Experience, Staff, Integration)

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11
Q

The line of fit

A

Achieve Alignment
Achieve Sustainable Alignment
Improve Overall performance

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