Types of Media

Question 1

It is arguably the oldest type, entering use in the earliest days of written language itself.

Answer 1

Print Media

Question 2

Known as ___ which refers to materials that are written and are physically distributed.

Answer 2

Print Media

Press

Question 3

Very first mass media in human history

Answer 3

Books

Question 4

Are advertisement-based

Answer 4

Magazines and newspapers

Question 5

Over the air

Answer 5

Broadcast media

Question 6

Household media

Answer 6

Television and radio

Question 7

It is generally used for storytelling purposes, altjhough shorter instructional videos are also common

Answer 7

Film/Cinema

Question 8

Popular because of their increased interactivity and interconnectivity

Answer 8

Video Games

Question 9

It is usually digital and internet-based. Two way communication. Prominent examples of new media: blogs (web logs, audio and video streaming services, etc)

Answer 9

New Media

Question 10

Forms of electronic communication

Answer 10

Social Media

Question 11

are what describes media today

Answer 11

Synergy and Convergence

Question 12

is an interaction of two or more agents or forces so that their combined effect is greater than the sum of their individual effects.

Answer 12

Synergy

Question 13

the combination of various elements to create a new whole. It literally means an intersection, or a meeting of distinct forces.

Answer 13

Convergence

Question 14

e Encyclopedia Britannica notes that the interconnection brought on by media convergence involves ​three C’s ​of

Answer 14

computing, communication, and content​

Question 15

It is perhaps the most common way to point out convergence in action. Here, the lines of traditional media types blur as technology makes it possible for​ media content​ to​ be supported on media types and platforms​. Television shows and radio programs, for instance, are no longer exclusively accessible via television sets and radios.

Answer 15

TECHNOLOGICAL CONVERGENCE

Question 16

​It includes a number of key aspects of cultural convergence. One is ​the “flow” of stories from one format to another​, which can be seen in adaptations such as the Mars Ravelo print comic books being adapted into television series and films.

Answer 16

CULTURAL CONVERGENCE

Question 17

​It is the ​natural ​outcome of a world filled with ​diverse media types​. Jenkins also calls this social convergence​, or ​“media stacking”. ​Not so much a “planned” convergence as a type that​ “simply happens” by nature​, organic convergence can be seen in cases where a person is using their smartphone to send messages or browse the Internet while watching television, or reading a newspaper while a radio program plays in the background.

Answer 17

ORGANIC CONVERGENCE

Question 18

It is an arguably inevitable effect of media bridging the gap between geographically distant cultures and peoples having these cultures influence each other. The United States’ “Hollywood” filmmaking culture has inspired similar styles to grow in India (Bollywood) and Nigeria (Nollywood), despite each of those countries being quite distant from the others.

Answer 18

GLOBAL CONVERGENCE

Question 19

It refers to the linking of companies and businesses to media. Prominent examples of this type of convergence arose in the late 1990s and 2000s. Media companies and properties became visibly profitable and prominent enough to catch larger companies’ attention. These days, it is not unusual for a parent company to have stakes in many different media industries. Rupert Murdoch’s News Corporation has its hands in cable television, broadcasting, book publishing, and film, among others

Answer 19

ECONOMIC CONVERGENCE

Question 20

It refers to channels of communication that involve transmitting information in some way, shape or form to large numbers of people.

Answer 20

Mass Media

Question 21

These are the intended or unintended consequences of what the mass media does

Answer 21

Media Effects

Question 22

People think they are more immune to media influence than others.

Answer 22

Third – party Theory

Question 23

When a person or event gets media attention, it influences the way the person acts or the way the event functions.

Media coverage often increases self-consciousness, which affects our actions.

Answer 23

Reciprocal Effect

Question 24

It refers to media-induced change that is counter to the desired change.

Answer 24

Boomerang Effect

Question 25

It states that media exposure, specifically to television, shapes our social reality by giving us a distorted view on the amount of violence and risk in the world.

Answer 25

Cultivation Theory

Question 26

MTRCB

Answer 26

Movie and Television Review and Classification Board

Question 27

is the government agency responsible for rating television programs and films in the Philippines.

Answer 27

MTRCB