Tourism KQ1 (Roles of different groups in tourism)

Question 1

Government

Answer 1

1- Control number of tourists, duration of stay, permissions for air landings and construction of facilities like hotels
2- Usually directly involved in planning, funding and building tourism related projects
3- Establish organisations that craft out strategies to help advocate tourism in their country (marketing and promotion)

Question 2

Singapore Tourism Board (STB)

Answer 2

1- Govt agency that promotes SG as tourist destination
2- Aims to develop SG as leading tourist destination for leisure and business in region
3- Facilitates tourism-related businesses such as hotels, resorts, cruises and airlines, attracting investors
4- Encourages development of new attractions such as River Safari and Integrated Resorts
5- Creates more businesses and job opportunities

Question 3

Media and Travel Writers

Answer 3

1- Media: Channel which news and information are communicated to the public
2- Media easily accessible, Influences decisions of tourists
3- Travel writers offer comments on various media platforms
4- Offer opinions and reviews about destinations
5- Evaluate destinations for tourists
6- Cover aspects such as climate, transport, accommodation, do´s and don´ts and features to look out for

+ve Reports
- Friendly population, interesting culture and attractions etc
- Encourage visitation

-ve Reports
- Violence, disease, natural disasters etc
- Deter visitation

Question 4

Impact of Media and Travel writers

Answer 4

• More aware of destinations that were not previously considered

e.g. Visits to Antartica, Treks in Himalayas, Homestays with indigenous groups and long-distance cruises becoming popular due to favourable media reports

Question 5

International Organisations

Answer 5

1- Group of different countries that work together for a common purpose
2- Can influence tourism directly/indirectly
3- Reports produced by IOs can encourage/discourage tourists visitations

Question 6

Tourism IO: United Nations World Tourism Organisation (UNWTO)

Answer 6

1- Promotes tourism as a way of spurring economic growth and environmental sustainability
2- Aims to establish environmentally sustainable tourism and develop tourism as a tool for poverty reduction, and job and business creation
3- Strives to improve tourism knowledge and tourism policies worldwide
4- Proposed Global Code of Ethics for Tourism which promotes tourism as a means of achieving the United Nations Millennium Development Goals (MDGs)

Question 7

Tourism IO: Organisation for Economic Cooperation and Development (OECD)

Answer 7

1- Member countries come together to address economic, sustainability and employment issues in tourism
2- Produces guidelines on measuring the social and economic impacts of tourism.
3- Produces key analytics of key challenges that affect tourism
4- Promotes tourism as a tool for national growth and job creation

Question 8

Tourism IO: World Health Organisation (WHO)

Answer 8

1- Provides leadership on global health matters
2- Leading authority for health within the UN
3- Capable of influencing global behaviour
4- Health advisories on disease outbreaks can discourage tourists from travelling to at risk countries