Tourism - [CASE STUDY] Tourism within the UK

Question 1

Name some of Blackpool’s attractions.

Answer 1

Any of the following:

• Blackpool Pleasure Beach.
• Illuminations.
• Blackpool Zoo.
• Ballroom.
• Blackpool Tower.
• Trams.
• Donkeys.
• Sea Front.
• “The Big One”.
• “Water world”.

Question 2

What were the Social problems?

Answer 2

Any of the following:

• Binge drinking.
• Noise.
• Overcrowding and traffic jams on Bank Holidays.
• Bad reputation.
• Lots of stag and hen parties.

Question 3

What were the Environmental problems?

Answer 3

• Town becomes run down.

Question 4

What were the Economic problems?

Answer 4

Any of the following:

• Growth of package holidays to Mediterranean resorts.
• Unemployment out of season.
• Average occupancy rates <25%.
• Not a wealthy town.
• Areas of deprivation.

Question 5

What were the Physical problems?

Answer 5

Any of the following:

• Beach erosion during winter storms.
• Beach and sea water pollution.
• Unreliable weather - wet and windy.

Question 6

How were the problems solved?

Answer 6

Any of the following:

• Old buildings knocked down and modernised.
• Car parks landscaped.
• Beaches cleaned up and facilities improved.
• Sand extraction further down coast reduced.
• Blackpool Illuminations transformed by £10 million investment to keep extending the tourist season into the Autumn.

Question 7

What is the future for Blackpool?

Answer 7

• They placed a bid to house the government’s new super-casino. The dream was shattered as it was awarded to Manchester (Only for it to later be scrapped).
• North West Regeneration Agency is looking to invest £350 million in the next 10 years to develop Blackpool.
• Blackpool will have to rely on day trippers and people saying 2-3 nights at best.
• Competition is increasing.
• Need to keep up with the times yet still keep tradition. They do already do this, with Blackpool Tower, the first electric tram system, the first electric-lit streets, unique rides and modern sculptures.
• Need to try and attract people at off-peak times.

Question 8

Provide some additional detail about Blackpool.

Answer 8

Any of the following:

• £81 million spent in 7 years on seafront.
• Britain’s most visited resort.
• Kept traditions.
• Illuminations were meant to be one-time but are now annual.