TOUGH ONES Flashcards

1
Q

What is the main role of the National Account Manager (NAM)?

A

To negotiate product purchasing contracts with major MCOs and giant pharmacy benefit managers (PBMs).

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2
Q

Why are drug samples valuable to physicians and their patients?

A

Physicians can evaluate the product’s results without their patients incurring additional costs. They will also use samples for patients who cannot afford the costs of prescription drugs.

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