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Business GCSE OCR, Edexcel, AQA - Marketing > The Product - Four Golden Rules > Flashcards

The Product - Four Golden Rules Flashcards

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1
Q

What are the 4 golden rules ?

A
  1. Being market driven
  2. Brand image
  3. Make your product different to competitors
  4. Knowing your products life cycle
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2
Q

What is market driven ?

A

Finding out what the people want

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3
Q

What is an advantage of having a good brand image ?

A

Easily recognisable

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4
Q

What are 3 ways you can make your product different ?

A

Function
Cost
Appearance

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5
Q

What are the 4 stages of the product life cycle ?

A

Development
Launch
Growth
Maturity
Decline

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Business GCSE OCR, Edexcel, AQA - Marketing (10 decks)

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