Stakeholder Management Flashcards
Internal vs external stakeholder?
Internal project stakeholders are individuals or groups within the organization that are directly involved in the project or have a vested interest in its successful execution and outcomes. They typically have a direct relationship on my projects this being the DIO PM, project sponsor, Brigadier, DIO Town Planner, Site QM.
External project stakeholders, on the other hand, are individuals, groups, or organizations that are not part of the organization but have an interest in or are affected by the project. For example, the army, Westminster City Council, Government, local community.
How do you communicate how a project will be run?
Through creation of the PEP which I have authored for all my projects, I outline the processes by which a project will be run, for example a communication plan, identification of stakeholders and stakeholder map, meeting schedule, methodology for that RIBA stage. I advise the project team and client of how the project will be run through issue of the PEP, as well as communication of key items within the kick off meeting, ang regularly revisiting in scheduled meetings.
What is a stakeholder?
Anyone that can affect or is affected by what you are trying to achieve
Can you provide an example of who could be classed as a stakeholder within a project environment?
In a project environment client staff, colleagues, team members, local communities, investors, funders, internal business departments, regulators, the media, end users.
How would you go about identifying a stakeholder?
On all my projects, such as CAMUS, I undertook the process of identifying and mapping the stakeholders through review of the client brief, discussion with the client and project sponsor and benchmarking against similar projects. Stakeholders in this instance, included, the soldiers on site and their families, the bands personnel, planning authorities, local residents, public, funders such as the brigadier, neighbouring property MOJ.
- What skills are required when managing stakeholders?
Early engagement, communication, empathy, listening skills, organisation of engagement and plan ahead, ability to build trust and rapport, using foresight to anticipate hazards, and taking simple and timely actions with stakeholders, Assess the relative importance of all stakeholders to establish a weighted hierarchy against the project requirements and agreed by the project Sponsor.
- Tell me of a time that stakeholders have had conflicting priorities and how you managed the situation?
Across all my defence projects it has become apparent the end users and personnel on site have a desire for the ‘gold plated solution’ with limited consideration to cost. The project funders, and sponsor on the other hand look towards the best value for money option which aligns with the brief. As such, to avoid conflicting priorities, all stakeholders are invited to the kick off meeting, initial site visit to be advised of the project’s scope, further to this after mobilisation of the project team, the TSP then hold a back briefing session, confirming back our understanding of the scope which allows for clarity. Alongside clarifying, differing expectations are then managed based on the individual’s status, influence and interest in the project as specified within the stakeholder map.
- Principles of stakeholder management?
- Principle 1: Communicate
- Principle 2: Consult early and often
- Principle 3: Remember they’re only human
- Principle 4: Plan it
- Principle 5: Relationships are key
- Principle 6: Simple, but not easy
- Principle 7: Just part of managing risk
- Principle 8: Compromise
- Principle 9: Understand what success is
- Principle 10: Take responsibility.
- What is a stakeholder management plan?
Stakeholder management plan is a document that outlines how stakeholders will be identified, engaged, and managed throughout the duration of a project
- What is contained in a stakeholder management plan?
- Stakeholder Identification
- Stakeholder Analysis and mapping
- Stakeholder Engagement Strategy
- Communication Plan
- Identification of stakeholder Needs and Expectations
- Stakeholder Engagement Activities
- Stakeholder Management and Mitigation of risks and potential issues
- Iceberg model applied to stakeholder engagement and influence.
By applying the stakeholder management iceberg model, project managers and teams can recognize that stakeholder engagement goes beyond visible actions. They can proactively explore stakeholders’ interests, attitudes, and underlying values to develop strategies for effective communication, collaboration, and addressing stakeholder needs. By focusing on the hidden aspects of the iceberg, stakeholders can be better understood and managed, leading to more successful project outcomes and stakeholder satisfaction.
o Visible Stakeholder Actions: The visible part of the iceberg represents the stakeholders’ observable actions, such as attending meetings, providing feedback, or expressing opinions.
o Stakeholder Interests and Needs: Just below the surface, but still partially visible, These are the specific concerns, goals, and expectations that stakeholders have in relation to the project or organization.
o Stakeholder Attitudes and Influence: Below the waterline, hidden from view. These factors can significantly impact their engagement and support for the project. Stakeholders with positive attitudes and high influence can be powerful advocates, while those with negative attitudes and low influence may pose potential risks or resistance.
o Stakeholder Values and Beliefs: These fundamental aspects shape their perspectives, priorities, and decision-making. Understanding stakeholders’ values and beliefs can help identify common ground, align interests, and foster long-term relationships.
- Iceberg model applied to stakeholder identification?
Applying the stakeholder identification iceberg model, project teams can recognize that stakeholders extend beyond the initially known individuals or groups. They can proactively explore potential stakeholders and consider the hidden stakeholders who may emerge throughout the project lifecycle.
Identification process –
o The visible part of the iceberg represents the known stakeholders who are often directly involved in the project.
o Just below the surface, but still partially visible, are the potential stakeholders who have not been fully recognized or accounted for.
o Hidden Stakeholders: Below the waterline, hidden from view, lie the hidden stakeholders who are often overlooked or not initially considered. These stakeholders may have minimal direct influence, but their concerns or actions can significantly impact the project.
o Contextual Factors: At the deepest level of the iceberg, beneath the waterline, are the contextual factors that influence stakeholder identification. These factors include the social, cultural, political, and economic context in which the project or organization operates.
- Design Development vs design change?
Design development is the process of refining and enhancing the initial design concept, while design changes involve modifications made to the approved design solution during or after the design development phase
