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Sports Studies > sport, society and culture > Flashcards

sport, society and culture Flashcards

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Sports Trivia flashcards
1
Q

what is commercialisation?

A

process by which a new product or service is introduced into the general market

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2
Q

WHO has influence over the activities you do?

A

family
friends
role models

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3
Q

how does gender have an influence over the activities you do?

A

GENDER
-women participate less
.lower profile of sport
than men’s - less media
coverage, fewer female
role models to inspire
people
.less media coverage, less
sponsorship, fewer
opportunities and less
money for women to
sport at high level
.gender tagging - certain
sports are ‘women sports’
.stereotypes - boys do
aggressive sports

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3
Q

how does ethnicity and religion have an influence over the activities you do?

A

ETHNICITY AND RELIGION
-e.g Muslims cover up so
less likely to do things
like swimming
.racism stops you

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4
Q

how does your Socio-Economic group have an influence over the activities you do?

A

.grouping people based on there amount of money, where they live and there job
.lower socio-economic groups are less likely to participate in sports
.sports cost MONEY, can’t afford to take part
.require specialist equipment and clothing, EXPENSIVE
.require special facilities, might not be easy ACCESIBILE
.if you work shifts or irregular hours, have kids might be hard to find TIME to take part

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4
Q

WHAT can influence the activities you do?

A

.gender
.ethnicity and religion
.disability
.socio-economic group
.age

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4
Q

how does disability have an influence over the activities you do?

A

limits the physical activities you can do
.less sporting facilities

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4
Q

how has disability sports been improved?

A

.there are now schemes set up to give disabled people more opportunities
-NEW SPORTS (goalball - handball for blind)
-ADAPTING SPORTS (wheel chair basket ball)
-INCLUDING disabled people in activities

.they are now given more media coverage
.Paralympics gets media coverage like Olympics
-this changes peoples attitudes towards disability sports also creating more DISABLED ROLE MODELS

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5
Q

how does age have an influence over the activities you do?

A

.some sports are more popular with a specific age group
.16-30 have loads of options for sport
.people over 50 are more physically limited (walk/swim)
.weightlifting/endurance damage a young persons body
.AGE RESTRICTIONS
.young people will have more spare time

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6
Q

how does PE in school have a big effect on participation?

A

.some schools offer more activities
.some people will find it awkward and embarrassing
.if you choose what you do might be more willing to take part
.some students don’t like competitive
.having a good teacher may help you love sport
.school have limited facilities

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7
Q

how does the environment have an influence over the activities you do?

A

.if you live nowhere near mountains and snow, limited with the amount of winter sports you can do
.if its too hot can’t participate in outdoor sports for a long time
.pollution can force you indoors
.layout of city can affect participation
.mountainous regions struggle to find enough areas for flat sports like pitches needed for football, rugby..

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8
Q

how to encourage participation?

A

PROMOTION
.advertising campaigns
.big sporting events
PROVISION
.provide facilities
.PE classes
.Variety
ACCESS
.not good access in rural areas
.gov can provide good transport

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9
Q

what is the media?

A

source of mass communication
e.g. tv, radio, newspaper

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10
Q

What is a sponsor?

A

individual or group that provide support through sponsorship
.clothing, equipment, footwear
FINANCIAL SUPPORT

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11
Q

how are sport, media and sponsorship connected?
sponsorship

A

.if have successful sportsperson sponsor will earn more money
.which gets big money for sport - spent on development,
players and officials get good wages

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12
Q

how are sport, media and sponsorship connected?
media

A

MEDIA,
.invests in sport - pay for rights to cover sporting events
.media coverage makes people more aware of the sport - creates ROLE MODELS who inspire more people to play
.players are hounded by media
.media will hold power over sport and can change things like
-number of games played, timings of matches
-rules can be changed
.watch it on TV rather than at game which saves fans MONEY - fewer people watching at game means losses in ticket sales for sport and a poorer atmosphere for spectators
.media analysis puts officials under a lot of PRESSURE
.media analysis can EDUCATE spectators so they understand sport better

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13
Q

how are sport, media and sponsorship connected?
sport

A

.more media coverage a sport gets, the more people will watch it
makes sponsor ship more valuable - reach larger audience
.increase likely hood of sponsorship and means sport and players can demand more money for sponsorship deals

14
Q

why is sponsorship bad?

A

.money only available for TOP players - only benefits elite
.if get injured or get a bad reputation, can lose sponsor
.bad behaviour can reflect badly on sponsor as well
.sports person have to fulfil contracts - special events..
.sponsor can get power if the team relies on their money, influence teams style..
.adverts can be shown, game can’t restart until advert is finished which can be boring for spectators in stadium

15
Q

why is commercialisation good for SPORT?

A

+increase awareness of sport
+in media = more comp

16
Q

why is commercialisation bad for SPORT?

A

-rules/clothing changes to become more appealing
-breaks in play for advertisement
-minor sports are not shown on media

17
Q

why is commercialisation good for SPECTATORS?

A

+more coverage for your favourite sports
+replays (slomo), commentary EDUCATES spectator

18
Q

why is commercialisation bad for SPECTATOR?

A

-subscription costs for TV
-minor sports are not on TV

19
Q

why is commercialisation good for OFFICIALS?

A

+sponsors provide their kit
+media support correct decisions - slomo
+role models - now a job

20
Q

why is commercialisation bad for OFFICIALS?

A

-ill decisions are scrutinized due to replays
-increases pressure on officials to make correct decision - take away the enjoyment

21
Q

why is commercialisation good for PERFORMER?

A

+paid money and get kit
+famous, role models
+no work - train full time, focus on sport
+afford good coach/facilities/equipment

22
Q

why is commercialisation bad for PERFORMER?

A

-withdrawals of sponsorship
-lose enjoyment of sport
-no privacy

23
Q

why is commercialisation good for SPONSOR?

A

+lots of coverage during the event, see sponsor - increases awareness of the brand
+product associated with high quality performance - high status for the brand

23
Q

why is commercialisation bad for SPONSOR?

A

-media may not get a lot of spectators - sponsor isn’t exposed
-player/ team can perform badly
-become bad role models reflect badly on sponsor to

24
Q

examples of technology?

A

Hawkeye
VAR
TMO

25
Q

how is technology bad for a PERFORMER?

A

-increases cost of equipment
-tech can break
-ads/ TMO can slow down game

25
Q

how is technology good for a PERFORMER?

A

+improves equipment
+performance analysis
+review decisions

26
Q

how is technology good for the SPORT?

A

+improve security/ safety at venues
+better facilities

27
Q

how is technology bad for the SPORT?

A

-increase cost of equipment
-loss in gate revenue - people watch match at home

28
Q

how is technology good for a SPONSOR?

A

+more coverage - see the brand more
+advertise during breaks
+better equipment = better
performance = more sales

29
Q

how is technology good for OFFICIALS?

A

+additional help with decisions - communicate with other officials (EAR PIECE)
+ensures correct decision is made

29
Q

how is technology bad for the SPONSOR?

A
  • need to provide more funding to get better equipment
    -performer may cheat - reflect badly on sponsor
30
Q

how is technology bad for OFFICIALS?

A

-too reliant
-tech can break
-highlights their errors - loss of respect for officials

31
Q

how is technology good for SPECTATORS?

A

+multiple viewing platforms
+better quality picture and sound

32
Q

examples of disability sports?

A

.chair in badminton
-more wheels - studier and can lean back

.wheelchair rugby
-sturdy, strong, hook

.tapping device in swimming
-blind know when to turn

.running blades
-run on 2 legs

33
Q

how is technology bad for SPECTATORS?

A

-waiting for decisions to be made= boring
-pay to view sports
-won’t experience the atmosphere at a live match

Sports Studies (10 decks)

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