Social Learning Biases

Question 1

popularity bias

Answer 1

bandwagon effect: people’s tendency to copy opinions from their social environment is positively affected by the number of supporters for a certain opinion

Question 2

exposure bias

Answer 2

the more strongly people are exposed to a certain opinion in the population, the more likely they are to conform to that opinion

Question 3

status bias

Answer 3

people conform more strongly to a certain opinion when higher status figures support that opinion (as compared with status figures not supporting it)

Question 4

susceptibility bias

Answer 4

the more strongly individuals in a certain social condition are susceptible (‘open’) to adopting opinions, the more likely it is that they will conform to the opinions in that social context

Question 5

confirmation bias

Answer 5

people seek and find confirmatory evidence in support of already existing beliefs and ignore or reinterpret disconfirming evidence

Question 6

adaptation bias

Answer 6

the more certain opinions are adapted to the social environment, more useful so to speak, the more likely it is that people will conform to those opinions