social influence Flashcards
1
Q
what is compliance
A
temporary change
-publically go along with view
2
Q
what is identification
A
- moderate change
- no permeant change privately
- value aspects of group and want to be apart of it
3
Q
what is internalisation
A
permanent change
-takes on view publicly and privately
4
Q
what is normative social influence
A
need to be liked
- emotional process
- temp change
5
Q
what is informational social influence
A
- need to be right
- cognitive process
- permanent change
