Social Impact Theory Flashcards
1
Q
What are the sources?
A
- people who provide the influence
1
Q
What are the targets?
A
- those who are influenced (those who are impacted by the influencer)
2
Q
What are three social forces?
A
- strength
- number of sources
- Immediacy/personal importance
3
Q
What is strength?
A
- how important the influences are to you in terms of their status, authority, age
4
Q
what does it mean by the number of sources?
A
- How many people there are in the group (sources and targets)
5
Q
What does it mean by Immediacy/personal importance?
A
- How close the group are to you at the time of the influence attempt (proximity, distance, buffers)
6
Q
What is the multiplication of impact?
A
- States if the strength is very high , this in turn increases the other two factors, therefore creating a massive impact on the target
7
Q
What is the division of impact?
A
- States when the number of targets is more than the sources, this can reduce the impact of the other two factors the source may have.
8
Q
what does it mean by the legitimacy of the system?
A
- this means the extent to which a government, army etc is a legitimate source of authority.
9
Q
what does it mean by the legitimacy of authority within the system?
A
- this is the power individuals have to give orders because their position in the system.
10
Q
what does it mean by the legitimacy of orders or demands made?
A
- his is the extent to which the order is a legitimate area for the authority figure.
