social booklet 1 conformity Flashcards
name the 3 types of conformity
internalisation identification and compliance
define conformity
where we change behaviour in response to real of false influential pressure set by the majority
define obedience
form of social influence where you follow a direct order from an authority figure
what study supports conformity
aschs line test cards
what did asch find in the original study
the avg rate of conformity was 32%
74% conformed atleast once and 26% didnt ever
what is compliance
where you agree in public to go along w others
DISAGREE IN PRIVATE
whats identification
where you think about the opinion and agree with them in public however disagree with some parts in private
whats internalisation
where you PUBLICALLY AND PRIVATELY AGREE
what are the 2 explanations for conformity
informational social influence and normative social influence
when would you be informationally socially influenced
when youre unsure and you just want to go along wiht others to get the answer right
what variables affect conformity
group size
unanimity
task difficulty
who investigated variables affecting conformity
Asch
how did asch investigate group size
he repeated the experiment and wanted to know wether the size of the group would be more important than the agreement of the group
what did asch find when he changed group sizes
found little conformity with 1 or 2 confederates however with 3 confederates conformity to the wrong answer rose to 32%
outline and explain aschs experiment into task difficulty
he repeated the original experiment but made the line lengths close together, making the answer less obvious
he found that conformity increased under these circumstances