social booklet 1 conformity Flashcards

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1
Q

name the 3 types of conformity

A

internalisation identification and compliance

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2
Q

define conformity

A

where we change behaviour in response to real of false influential pressure set by the majority

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3
Q

define obedience

A

form of social influence where you follow a direct order from an authority figure

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4
Q

what study supports conformity

A

aschs line test cards

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5
Q

what did asch find in the original study

A

the avg rate of conformity was 32%
74% conformed atleast once and 26% didnt ever

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6
Q

what is compliance

A

where you agree in public to go along w others
DISAGREE IN PRIVATE

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7
Q

whats identification

A

where you think about the opinion and agree with them in public however disagree with some parts in private

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8
Q

whats internalisation

A

where you PUBLICALLY AND PRIVATELY AGREE

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9
Q

what are the 2 explanations for conformity

A

informational social influence and normative social influence

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10
Q

when would you be informationally socially influenced

A

when youre unsure and you just want to go along wiht others to get the answer right

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11
Q

what variables affect conformity

A

group size
unanimity
task difficulty

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12
Q

who investigated variables affecting conformity

A

Asch

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13
Q

how did asch investigate group size

A

he repeated the experiment and wanted to know wether the size of the group would be more important than the agreement of the group

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14
Q

what did asch find when he changed group sizes

A

found little conformity with 1 or 2 confederates however with 3 confederates conformity to the wrong answer rose to 32%

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15
Q

outline and explain aschs experiment into task difficulty

A

he repeated the original experiment but made the line lengths close together, making the answer less obvious

he found that conformity increased under these circumstances

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16
Q

what did zimbardo investigate

A

conformity into social roles

17
Q

what was zimbardos procedure

A

he found volunteers and selected those deemed emotionally stable

he randomly assigned them roles of guard and prisoner

the prisoners were arrested in their homes and delivered to the fake prison and issued a uniform number

the prisoners names were never used, just their numbers

18
Q

what did zimbardo find

A

he found after the 6 days that the prisoners began to rebel after day 2 due to harsh treatment and concluded that social roles are taken subconsciously and very easily

19
Q

Define normative social influence

A

when we follow behaviour thats deemed as ‘normal’ based on the desire to be liked

20
Q

Define the informational explanation for social influence

A

when we are influenced based on the desire to be correct.

21
Q

What did Asch conclude from his original study

A

NSI affected results significantly shown by the 74% conformity whilst in public compared to mistakes 10% of the time in private

22
Q

AO3:What does Aschs study lack

A

ecological validity and mundane realism:
Only American males as participants meaning results cannot be generalised to the general public

23
Q

AO3:Evaluate Aschs original study

A

Low EV
deception- ethics
artificial situation

24
Q

Outline zimbardos study

A

22 American volunteers were randomly selected into social roles- prisoner or guard

guards were given instructions to not call the inmates by their names instead their allocated numbers
also allowed to have complete control over their entire lives whilst in the Stanford university basement prisoners also had a daily routine that they had to stick to within the 6 days they stayed within these social roles.

25
Q

What did Zimbardo conclude from his prison study

A

Good people in a bad place will change behaviours.
Guards conformed to their roles

26
Q

AO3: Evaluate Zimbardo’s prison experiment

A

+control of participants-only mentally stable
- Androcentric- 24 white American participants
- Lacks realism- in a uni basement aswell as fake roles however maybe he prison felt real to participants
-individual differences- some may go to further extremities to play their role than others.

27
Q
A