Research Methods Flashcards
How are aims developed
From theories based on many hours of research from other sources
What are aims
A general statement that describes the purpose of an investigation
Give an example of an aim for energy drinks making someone more talkative
To investigate whether drinking energy drinks makes people more talkative
What is a hypothesis
A statement made at the start of a study and describes the relation between variables as stated by the theory
What are the 2 different types of hypothesis
Directional and non-directional
What is a directional hypothesis
Researcher clearly states the difference that should be anticipated between 2 conditions
Give an example of a direction hypothesis using energy drinks and talkativeness
People who drink energy drinks will become more talkative
What is a non directional hypothesis
It states that the independent variable will have an effect on the dependent variable but the direction of the effect is not specified
Give an example of non-directional hypothesis using energy drinks and talkativeness
People who drink energy drinks differ in talkativeness compared to those who don’t
When are directional hypothesis used
When theories or previous research suggest a likely outcome and there is no contradictory research
When are non directional hypothesis used
When there is a lack of research or contradictory findings on the research topic
What is the independent variable
The thing the researcher changes or manipulates
What does the researcher measure in an experiment
The impact changing the IV has on the dependant variable
What should happen to all other variables that may effect the dependant variable
They should remain constant
Why do extraneous variables need to stay constant
So the researcher is certain the IV alone is affecting the DV
What do different experiments does a researchers usually run
A control group when IV isn’t manipulated and an experimental group where the IV is changed
Why is a control group important
To draw conclusions about the effect of manipulating the IV
Why do we need to operationalise variables
To make them testable
What does operationalising variables mean
Making it testable by adding in time or quantity such as test participants talkativeness after 300ml of caffeine- the 300ml is operationalising the variables
What is the key to an experiment
IV is manipulated to see how it effect DV, any other variables that interfere with the IV should be controlled or removed
What are extraneous variables
Anything that is not the independent variable that has the potential to affect the results. Should be controlled where possible. Four types: situational variables, participant variables, investigator effects, demand characteristics
What are nuisance variables
Straightforward variables to control like age or room lighting that don’t vary systematically with the IV
What is the difference between extraneous and cofounding variables
Extraneous make it harder to detect a result but don’t confound study findings, but, cofounding variables vary systematically with the IV and may cause confusion over what variable is effecting the results
What are cofounding variables
Unmeasured variable that influences the relationship between an independent and dependent variable. Could be an extraneous variable that has not been controlled.
What is participant reactivity
An extraneous variable in experimental research which is difficult to control
What are demand characteristics
Clues which may help participants interpret what’s going on, they may help participant to work out the study aim and therefore effect the results
How may a person act if there are demand characteristics
They may over perform to try and please the experimenter (please-U effect) or may perform to sabotage the experiment (screw-U effect), either way there behaviour is no longer natural
What is investigator effects
An unwanted influence of the investigator on the research outcome, it can include expectancy effects and unconscious cues or from the research design like participants, equipment or procedure used
What is a good example of investigator effects
Leading questions
What is randomisation
The use of chance methods to reduce the researchers unconscious bias when designing an investigation and control investigator effects
How does randomisation work
Anything such as order of participants or order of numbers or words in an experiment or different conditions should be selected randomly and in a random order
Why is it important to standardise procedures
To ensure All participants should be subject to the same environment, info and experience
How does standardisation work
There is an exact list of what will happen in the study, including standardised instructions read to each participants
What is experimental design
The way in which participants are used in experiments, how they are arranged in different experimental conditions
What is independent groups
When 2 separate groups of participants experience 2 different conditions of the experiment, if there are 2 levels of IV each group of participant only experiences 1 IV and the performance of the 2 groups is compared
What is repeated measures
All participants experience both experimental conditions and 2 mean scores from both conditions are compared
What is matched pairs
Participants are paired together on a variable related to the experiment amd then allocated to different experimental conditions
eg. Participants may be matched by IQ
What is matched pairs an attempt at doing
Controlling cofounding variables of participant variables
What are limitations with independent groups
Participants variables may effect the results, if experimenter finds a difference between the 2 groups it may be down to participant variables not the IV change. Also, it is less economical than repeated measure as double participants needed, increases time And money spent
How do experiments deal with participant variables in independent groups
Random allocation
What is a strength of independent groups
Order effects are not a problem so participants less likely to guess aims of study
What is a limitation of repeated measures
Participants have to do 2 tasks and it becomes obvious what the IV is which may cause participants to act unnaturally. Order effects also arises as doing 2 tasks may create boredom or fatigue so that may influence results of second tasks or participants performance may improve through practice also effecting results. Order acts as cofounding variable
How do experimenters deal with issues of repeated measures
Counterbalancing- some participants start with one condition and others start with the other condition
What is a strength of repeated measures
Participant variables are controlled and more economical as fewer participants needed
What is a strength of matched pairs
Participants only take part in single condition so order effects and demand characteristics less of a problem
What is a limitation of matched pairs
Participants will never be exactly matched, there will always be important differences and it can be time consuming and expensive so less economical
What are lab experiments
Conducted in highly controlled environments, not necessarily a lab
Strength of lab experiments
High control of cofounding variables and extraneous variables so effect on DV Is likely from IV so high internal validity. Replication is easier and replication is vital to ensure results are valid and not a once off finding
What is a limitation of lab experiments
Lack generalisability as may be artificial and not like everyday life, people behave differently in unfamiliar contexts so has low external validity and may give rise to unnatural behaviour from demand characteristics. Also low mundane realism as lab experiments don’t represent everyday experiences
What is a field experiment
IV is manipulated in natural more everyday environment, researcher goes to participant
Strengths of field experiments
High mundane realism as more natural environment so field experiments may produce more valid and authentic behaviour, especially is participants unaware there being studied so high external validity
What are limitation of field experiments
Loss of control over cofounding and extraneous variables, so cause and effect between IV and DV more difficult to establish and replication is difficult. Also, ethical issues of participants are unaware they can’t consent and may be an invasion of privacy
What are natural experiments
Researcher measures effect of IV on DV but has no control over the IV. Something else caused IV to vary such as before and after a natural disaster, natural IV doesn’t always refer to the setting of the experiment
Strengths of natural experiments
They provide opportunities for research that may not otherwise be done for practical or ethical reasons like Romanian orphans studies, they also have high external validity as involve study of real world problems as they happen
Limitation of natural experiments
Naturally occurring events happen rarely so reduce research opportunity. Participants may not be randomly allocated to experimental conditions so less sure of effect of IV on DV, this research may be done in a lab so lack realism and demand characteristics may be an issue
What is a quasi experiment
The IV is an existing difference between people such as age or gender, nothing manipulated the variable it just exists and the IV can’t be changed. DV may be naturally occurring or devised by experimenter and measured in lab or field
Strengths of quasi experiments
Often carried out in controlled conditions so can be replicated and had high control
Limitation of quasi experiments
Can’t randomly allocate participants so may be cofounding variables and IV not deliberately changed so can’t claim IV caused an observed change
What is population
A large group of people that a researcher is interested in, often called a target population
Why are not all of the target population sampled
For practical and economical reasons
Why is it important the small group of the target population is representative
So generalisations can be made
How are samples selected
Using a sampling technique that aims to produce a representative sample
What is random sampling
Form of sampling where all members have equal chance of selection, obtain a complete list of all participants in the target population and all names assigned numbers, then used lottery method to randomly generate numbers and then will be the sample
What is systematic sampling
When every nth member of a target population is selected, u can use a sampling frame to do this. Order population in alphabetical order and every 5th person is selected or order may be randomly generated to reduce bias
What is stratified sampling
Composition reflects certain strata within target population. Researcher identifies different strata and then representative sample sizes for each strata is calculated. Within each strata participants are then selected randomly using lottery method
What is opportunity sampling
Select who is available and willing to participate in there study. They may ask who is around them at the time for example in the street
What is volunteer sampling
Participants select themselves, advert for this may be placed in a newspaper
Strength of random sampling
Unbiased so cofounding and extraneous variables divided between each group giving high internal validity
Limitations of random sampling
Time consuming, complete list of target population hard to obtain, may still end up with unrepresentative sample and some selected participants may refuse to take part which then turns random sampling to volunteer sampling
Strength of systematic sampling
It’s objective as once the system for the selection is established researcher has no influence over who’s picked
Limitation of systematic sampling
Time consuming and participants may refuse to take part
Strength of stratified sampling
Method produces a representative sample which reflects target population so generalisations are possible
Limitation of stratified sampling
Time consuming and strata don’t represent all ways people differ so not completely representative
opportunity sampling strengths
It is convenient and much cheaper and less time consuming as list of target population isn’t needed
Limitations of opportunity sampling
Researcher bias may effect results and bias from taking data from just one area so can’t be generalised to whole target population
Volunteer sampling strength
It is easy and requires limited input from researcher so less time consuming and volunteers will be more engaged
Limitation of volunteer sampling
Volunteer bias as asking volunteers selects a certain profile so findings can’t be generalised to target population
What are ethical issues
Arises when conflict exists between researchers need to get valuable info and participants rights
What is informed consent
Participants should know what there getting into, it involves making participants aware of the aims, procedures and their rights- including right to withdraw- and what there data is used for. Participants can then decide if they want to continue. But for a research getting informed consent may make their study meaningless due to demand characteristics
What is deception
Deliberately misleading or withholding info from participants, if a participant isn’t given adequate info they can’t give informed consent. There are occasions deceptions is ok if it doesn’t cause participant distress
What is protection from harm
Participants shouldn’t be placed at more risk than their everyday lives and must be protected from physical and psychological harm-being embarrassed or put under stress. Participants must constantly be reminded they have the right to withdraw
What is privacy and confidentiality
Participants have right to control info about themselves- privacy and they have a right to have their personal data protected- confidentiality
What is the BPS code of conduct
It includes ethical guidelines and researchers have a professional duty to follow them. They attempt to make sure all participants are treated with respect and consideration during research. They are implemented by ethics committees and are a cost benefit approach to determine if a research proposal is ethically acceptable. It isn’t a legal requirement to follow them but they may lose job if they don’t
How do researchers deal with informed consent
Participants should be issued with a consent letter detailing relevant information and the sign it. If participants are under 16 parental consent is required
How do researchers deal with deception
At end of study participants are debriefed and participants are told true aims of the study
How do researchers deal with protection from harm
Participants should be told they have a right to withdraw and withhold information. Participants should be assured their behaviour was normal and if participants subject to stress or embarrassment researcher should provide counselling
How do researchers deal with confidentiality
Researchers must protect any personal details by anonymity. Researchers often used numbers of initials and in debriefing participants reminded their data is protected and won’t be shared with other researchers
What are the three types of consent
Presumptive consent, prior general consent and retrospective consent
What’s presumptive consent
Similar group of people are asked if they would give consent and if answer is yes then consent is presumed
What is prior general consent
Participants give permission to take part in many studies including ones involving deception
What’s retrospective consent
Participants asked for consent after the study during debriefing
What is a pilot study
A small scale trail run of an actual investigation
What does a pilot study involve
Handful of participants to check the procedure and experiment runs smoothly, they can be used for experimental studies, interviews, questionnaires and self reporting studies
Why is a pilot study useful in observational studies
Provides a way of checking coding system before real investigation and may be important in training observers
Why are pilot studies useful
Allow researchers to identify potential issues and modify the design or procedure saving time and money in the long run
What is a single blind procedure
Participants not told which experimental condition they are in and any info that may create expectations isn’t revealed due to demand characteristics
What is double blind procedure
Neither participant or researcher is aware of the aims of the investigation
Where are double blind procedures useful
In drug trails comparing placebo to the real drug