Questionnaires Flashcards
describe questionnaires
-self report method where someone answers questions about themselves and their opinions
-non experimental method
-can be given to large amount of people=survey
-open or closed questions can be asked
describe open questions
-allows ppts to expand on their view points
-ppts are free to give any response
-collects qualitative data
describe closed questions
-ppts are forced choice answer of a limited number of responses
-collect quantitative data
-likert scales
what are the strengths of a questionnaire
-large number can be administered quickly=large sample
-can reach wide range of ppts
-can be completed privately and anonymously = removes social desirability=valid
-open questions=rich in detail=valid
-closed questions make results easier to compare
what are the weaknesses of a questionnaire
-may be influenced by social desirability
-low response rates=small sample
-response bias in the type of people who respond=shared characteristics
-open questions may lead to problems with subjectivity
-use of closed questions and element of forced choice reduces validity
-closed questions may be interpreted differently by ppts =subjective