Promotion methods Flashcards
1
Q
What is promotion?
A
the use of advertising, sales promotion,
personal selling, direct mail, trade fairs, sponsorship and
public relations to inform consumers and persuade them
to buy.
Business Unit 3 AS > Promotion methods > Flashcards
What is promotion?
the use of advertising, sales promotion,
personal selling, direct mail, trade fairs, sponsorship and
public relations to inform consumers and persuade them
to buy.