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Business Unit 3 AS
> PED (LOOK AT ECONOMICS REVISION) > Flashcards
PED (LOOK AT ECONOMICS REVISION) Flashcards
Study These Flashcards
Business Unit 3 AS
(17 decks)
Role of marketing and its relationship with other business activities
Market orientation and product orientation
Supply and Demand
Features of markets (location, size, growth, share and competitors)
Niche and mass marketing
Market Segmentation
Primary and Secondary Market Reserach
Methods of information gathering
Sampling methods
4 Ps and Cs
Product
Product life cycle
PED (LOOK AT ECONOMICS REVISION)
Types of pricing strategies
Promotion methods
Channels of distribution
The internet and the 4C's
