Printing Flashcards
Printing
Define pre-press
The stages needed before actual printing takes place; check artwork, colour separation, quality control & plate or screen production
Printing
Define tints
Percentage of the process colours found in the colour bar
Printing
Define densitometer
Measures the density of any colour
Printing
Define printing plates
Normally made from a flexible material like aluminium for offset lithography and rubber for flexography
Printing
Define colour separation
The process through which the original image is separated into 4 colours by a computer program
Printing
Define bleed area
3mm extra area at the edge of the printed image. This allows for alight misalignment by the printer when cropping the image
Printing
Define DPI
Dots per inch, smaller dots, lots of them when merged together give a better quality image
Printing
Define finishing
Any additional process required after the main four colours, embossing, varnishing, die cutting etc
Printing
Define print
Process of actually printing the design
Define CMYK
C - Cyan
M - Magenta
Y - Yellow
K - Black
*black uses letter ‘K’ because it is the key colour and the letter ‘B’ would get confused with blue