Persuasive Technology Flashcards
The field of computers as persuasive technologies
Captology
Persuasion attempts to change attitudes or behaviors without…
Coercion: Implies force
Deception
Persuasion only counts if it is brought about with…
Intentionality (Intent to change behavior)
The overall persuasive intent of a product
Macrosuasion
A term used to describe a product that does not have an overall persuasive intent but incorporates smaller persuasive elements
Microsuasion
Persuasive-based computing technologies (PBCTs) fill three major roles…
Tools (Augment user performance)
Media (Enhance user experience)
Social Actors (Form relationships with user as virtual peer)
Definition of Persuasive Technology
Any computing technology designed and intended to alter user’s behavior, often through changing internal states like attitude, motivation, and belief