P3 Human fieldwork

Question 1

state the human fieldwork enquiry

Answer 1

How effective has regeneration been at Salford Quays?

Question 2

describe the aim of our human fieldwork enquiry

Answer 2

discover if money spent on redevelopment in Salford Quays affected the area socially, economically+ environmentally

Question 3

describe why Salford Quays was a suitable location for our human enquiry

Answer 3

• was a derelict brownfield site which was regenerated to create a popular tourist attraction+ business area
• location was local/ nearby - only required a small amount of time to get there, data could be collected within a one day visit
• area is pedestrianised - safe

Question 4

describe the risk assessment for human fieldwork (3)

Answer 4

• danger from strangers in general public: verbal abuse, abduction -> always in groups of 3-4
• busy roads: moving traffic, crossing roads -> only cross roads at pedestrian crossings
• deep water: falling in -> keep behind railings+ off pontoons

Question 5

state the methods used in human fieldwork (5)

Answer 5

• questionnaire (social)
• environmental quality survey (environment)
• land use survey (economic)
• people count (social)
• field sketches/ photos (economic)

Question 6

justify land use survey data collection method H

Answer 6

• recorded the different land uses on the land use map using a number key to categorise buildings
• land uses categorised according to the use of the ground floor
• allowed us to find the most common land use after regeneration

Question 7

describe interpretation of land use survey H

Answer 7

• most common land use was residential buildings

Question 8

evaluate effectiveness of land use survey data method collection H

Answer 8

/ simple+easy to identify land use as you walk past - efficient
X didn’t take into account multi-story buildings with multiple land uses, some buildings larger than others so could have more land uses

Question 9

suggest improvements to land use survey data method collection H

Answer 9

• recording the modal type of land use for each building - accounts for multi-storey buildings
• counting a land use for each floor of buildings - considers sizes of multi-use buildings

Question 10

evaluate effectiveness of land use survey data presentation techniques H

Answer 10

/ pie chart effective: easy to identify most common land use as this is the biggest portion of the chart
X land use map not effective: only allows us to show land uses of ground floor, difficult to identify most common land use

Question 11

justify questionnaire data collection method H

Answer 11

• stratified, opportunistic random sampling - asked people (willing to be interviewed) 5 questions
• small sample size 10 people - limited time
• mostly closed questions w answers to choose from - efficient
• one open question - more detailed answers allow us to identify reasons

Question 12

describe interpretation of questionnaire H

Answer 12

• desire line map shows most people travelled from Salford+ took under 1hr
• main purpose for travelling is for business/work
• mostly travelled by car/tram
• most visit daily

Question 13

evaluate effectiveness of questionnaire data collection method H

Answer 13

/ closed questions effective as quick/easy to answer, small sample size 10ppl suited to limited time on the day, tally efficient as quick to record info
X used a tally so interviewees anonymous - unable to find correlations (between where people travelled from+ reasons for travelling), face-to-face interviews are time-consuming so only allows for small sample size

Question 14

state improvements to questionnaire data collection method H

Answer 14

• use numbers rather than tally - able to distinguish between interviewees+ identify correlations (eg. if where people travelled from linked to reasons for travelling)

Question 15

evaluate effectiveness of questionnaire data presentation technique H

Answer 15

desire line map
/ easy to identify where most people travelled from by size of arrows
X sphere of influence showed approximate travel time but not accurate

Question 16

justify pedestrian count data collection method H

Answer 16

• used a tally - quick to record no. people if they walked past quickly
• counted for exactly 5mins at designated times - unbiased results, comparable with other groups at other sites
• performed at morning+ afternoon - data was representative of an entire day, unbiased

Question 17

describe interpretation of pedestrian count H

Answer 17

• busy in city centre - near Lowry centres/ mall/ BBC offices
• busiest at location N w/ a bus stop - many people coming off buses
• busier in centre than outskirts
• area has been effectively regenerated in some areas as centre is popular

Question 18

evaluate effectiveness of pedestrian count data collection method H

Answer 18

/ tally method is quick
X difficult to count as a group as pedestrians may be counted multiple times by diff members - inaccurate results, results relied on other groups (secondary data) so conclusion less valid, visited on a weekday (so less tourists would be there than on a weekend/ more workers there than on a weekend)

Question 19

suggest improvements to pedestrian count data collection method H

Answer 19

• perform pedestrian count on a weekend as well as weekday to find trends

Question 20

evaluate effectiveness of pedestrian count data presentation techniques

Answer 20

table:
/ shows exact figures recorded which are reliable
X ineffective: difficult to identify areas with highest+lowest figures
isoline map:
/ effective visual representation - shows the pattern+ gradual change in popularity from centre to outskirts