Multi store model

Question 1

How can things be coded in the STM?

Answer 1

Acoustically
Visually

Question 2

Who made the multi-store model?

Answer 2

Atkinson and Shiffrin

Question 3

What are the sensory stores?

Answer 3

Stores for the 5 senses
Iconic- sight
Echoic- sound
Haptic- touch
olfactory- smell
Gustatory- taste

Question 4

How do memories go from the sim to the ltm?

Answer 4

maintenance rehearsal

Question 5

how do memories go from the ltm to the stm?

Answer 5

retrieval

Question 6

What are the two ways of losing information?

Answer 6

Decay- disappears if not rehearsed
Displacement- pushed out by new info

Question 7

What are the strengths of the MSM?

Answer 7

Lots of research support for separate ltm and stm- patient KF
Pioneering model of memory- influenced further research such as WMM

Question 8

weaknesses of MSM?

Answer 8

Some research has low ecological validity- Peterson and Peterson (1959) - nonsense trigrams
Oversimplified- research shows multiple ltm and stm stores
Assumed LTM has unlimited capacity- research can’t prove it