Metroid Prime 2: Echoes (2004) Flashcards
When was this game released?
2004
How many copies did this game sell?
- Around 800,000 copies worldwide
- Quite low based on Nintendo franchises + previous Metroid games
What is the basic plotline?
Game follows bounty hunter Samus Aran as she is sent to rescue Galactic Federation Marines. She must battle the Ing (destructive race from another dimension) and a mysterious version of herself called Dark Samus
What is the gameplay like?
- Game’s head-up display simulates inside of her helmet and features map, radar, health bar, weapons and more
- Prime 2 Echoes is the first Metroid title to feature a 4-player multiplayer element
What are the conventions of first person shooter games?
- Violence / violent death/destruction
- POV of protagonist - 1st person perspective
- Weapons & collectables
- Good v Evil Mission
- Male Protagonist
- Role play, hyper-real/fantasy
What type of company is Nintendo?
Multinational conglomerate founded + based in Japan
In terms of brand reputation, how successful is Nintendo?
- Has been at forefront of gaming for 30+ yrs
- one of three major gaming console manufacturers/game publishers alongside Sony (PlayStation) Microsoft (Xbox).
How is Nintendo a good example of vertical integration?
Has control over all areas of production, distribution, and circulation + bought into companies that offer complimentary products/services for Nintendo products
What types of products does Nintendo produce?
- Gaming hardware developer
- Games publisher- works w/3rd party companies who develop games 4 Nintendo hardware, creates some in-house + via subsidiaries
- Broad range of media production related to its gaming business incl clothing, toys, card games, + films
Who produced the first Metroid game and who produced Metroid Prime 2: Echoes?
1st game prod. by Nintendo, our csp developed by US-based Retro Studies, subsidiary of Nintendo who also prod. 1st Metroid Prime game w/Nintendo as publisher of the game.
Where does Metroid Prime 2: Echoes come in the Metroid series?
7th game of franchise developed for the GameCube, sequel to v. successful Metroid Prime. It was the 1st in the franchise to offer multi-player gameplay
What marketing techniques were used to promote Metroid Prime 2 on various interconnected websites?
- News broadcasts
- Conspiracy theory site
- Constructed chats on internet forum
What marketing techniques outside of the interconnected websites were used to promote Metroid Prime 2?
- Job ads for ‘bounty hunters’ on real recruitment sites
- Fake astronautics company created by the marketers gave away copies of the game to ppl who applied for an ‘interactive training manual’.
What was the aim of the marketing techniques used to promote Metroid Prime 2?
Aimed to interest audience by offering more interactive materials that added to pleasures of the game.
What is the significance of the marketing techniques used to promote Metroid Prime 2?
These techniques used extensively at this time by film, TV, gaming producers e.g. Cloverfield(08), The Dark Knight (08) and District 9 (09). Producers were tapping into changing behaviours of audiences, rising use of internet and the declining use of traditional media.
How do the marketing techniques used for Metroid Prime 2 differ from the marketing techniques used today?
Now commonplace for games to create extensive online campaigns to attract attention of audience in a very crowded market. Just Cause 3 (‘15) offered an island as prize for ppl who pre-ordered the game