Mergers and Takeovers (3.2.2) Flashcards by Katie Taylor | Brainscape

Q

What is the type of growth that uses Mergers and Acqusitions?

A

Inorganic (External) Growth

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Q

What is a merger or Acquistion?

A

When two companies combine resources to gain a competitive advnatage

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Q

Which is riskier Inorganic or Organic growth?

A

Inorganic is riskier than Organic Growth but the potential rewards are greater

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Q

Does Inorganic or Organic Growth use the 4 different types of Integration?

A

Inorganic (External) Growth

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Q

What are the four types of Integration?

A

-Horizontal Integration
-Backwards Vertical Integration
-Forwards Vertical Integration
-Conglomerate Integration

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