Memory - Exam 2 Flashcards
memory
retention of info or experience over time as the result of encoding, storage, and retrieval
encoding
converting info to memory
in order to encode something we must pay attention to it
what things affect encoding?
selective attention?
sustained attention
divided attention
selective attention
focusing on specific aspect of our environment while ignoring others
sustained attention
focused, best condition for encoding
divided attention
multitasking, constantly shifting your attention
not good for encoding
self reference
makes something meaningful to you
very beneficial for encoding
memory storage
memories need to be stored successfully after encoding/how info is retained overtime
we consciously and unconsciously remember so many bits of information
short term memory
“working” memory store
allows us to actively work to reach goals
holds a number of ties in mind while ALSO engaging in some effort to monitor/manipulate those items
what is our working memory capacity?
number example in class
7 +/- “bits” of info remembered for about 30 seconds of information
what is required to maintain working memory capacity?
attention and effort
how can we increase short term memory?
rehearsal and chunking
chunking
take info and break it into smaller pieces, makes remembering large amounts of information more manageable
ex: remember phone numbers by grouping (3-3-4)
long term memory
memory with very large capacity and the capability to store info relatively permanent
types of LTM
semantic, procedural, episodic
semantic
general knowledge and facts
includes tip of the tongue phenomenon
tip of the tongue phenomenon
know the answer is there but can’t retrieve it
procedural
memory of making responses and performing skilled actions
ex: walking (child), typing, playing piano
episodic
memory of your own experiences
included flashbulb memories
flashbulb memories
detailed memories of situations that very arousing, surprising, or emotional
ex: people recalling 9/11, PTSD responses
retrieval
don’t have a specific definition for this, assuming it’s involving recalling the information
misinformation effect
our memories are NOT perfect
prone to error - memory is corrupted by misleading information
ex: eye witnesses do not always give good accounts as memory is not very accurate
Loftus and implanting fake memories
studied and found that memories can be altered and manipulated
ex: showed people videos of car accidents and asked them about a yield sign (there was no yield sign) -> when asked to identify a photo or the accident subjects picked the picture with a yield sign
eye witness testimonies
not reliable
historically people have been wrongfully convicted of serious crimes (ex: Gary Wells - ISU)