MEMORY Flashcards
what did Craik create
levels of processing (LOP): memorability depends on LOP at encoding, not store where held or time held
more attention, according to the levels of processing theory, means __ and __
deeper processing
better memory
what was Craik and Tulving study (1975)
word task (memory test)
-subjects given either structural code (shallow), phenomeic code (moderate) and a sematic code (deep) then tested on their recall
what were the results of Craik and Tulving study
semantic code (e.g., does word fit in sentence) produced the highest recall
phenomeic code (e.g., does word rhyme with Cat) produced the secondest highest recall
structural code (e.g., is word in capitals) produced the lowest recall
what is a schema
knowledge structure consisting of any organized body of stored information
-can direct our attention, which determines what we encode
what are the three processing strategies
- associations (elaboration, self-reference, visual imagery)
- organization (chunking, mnemonics)
- rehearsal (repeating, massed vs distributed learning, testing)
what three things is encoding influenced by
- availability of info (quantity/quality)
- attention
- method of processing
what is retrieval influenced by
schemas
familiarity
context
method of retrieval
why do we forget
*encoding failure
we can’t remember everything
attention controls what we encode
attention is limited and easily shifted
why do we forget
*interference
forgetting information because of competition from other sources
-retroactive
-proactive
what is retroactive
what is proactive
new information impairs retention of previously learned info
previously learned info impairs retention of new info
why do we forget
*decay
not all info is useful to maintain and sometimes we remember unwanted or not useful info
what is the decay theory
we have a dedicated, biological, forgetting mechanism that works primarily as we sleep
according to the decay theory, memory can be thought of as __
group of active neurons (and other biological materials)
-if that grouping losing integrity or the biological materials are reabsorbed, the memory would be lost
why do we forget
*retrieval failure
inability to access stored info
encoding specificity (retrieval cues consistent with [and distinctive to] original encoding better than inconsistent ones)
most forgetting occurs within __
forgetting can be due to __, __, __, __ and __
24 hours
encoding failure, interference, decay, motivation to forget and/or retrieval failure
what are the four types of non-declarative, long term memory
priming
skills and habits
classical/operational conditioning
habituation and sensitization
what is type 1 processing
repetitive rehearsal
-e.g., repeating phone number to keep in mind
according to the binding of item and context (BIC) model, the hippocampus is responsible for __
the perihinal cortex is responsible for __
the ventrolateral PFC is responsible for __
the parahippocampal cortex is responsible for __
the dorsolateral PFC is responsible for __
binding item and context
item representation
item specific, who/what info
context representation
relationships between items, where info
**diagram in notes
what is the binding of item and context (BIC) model
item specific (who/what) and relational (where) info from neocortex is sent via different anatomical routes to medial temporal lobe
**diagram in notes