Memory

Question 1

Implicit memory

Answer 1

Classical conditioning, skills and priming.

Question 2

Classical conditioning phases to test memory

Answer 2

Learning phase (commercial)
Retention phase (time)
Testing phase (seeing if they were influenced by add)

Question 3

Sensory memory

Answer 3

Iconic memory, every sense has corresponding copy like memory. Really short. (seeing circle in laser light)

Question 4

Echoic memory

Answer 4

Part of sensory memory, bit longer than iconic

Question 5

Short term/working memory

Answer 5

Attention selects what gets in this part. You fail to encode information that does not receive attention (inattentional blindness)

Question 6

Change blindness

Answer 6

Masked change erases iconic memory. Missing change bc of that.

Question 7

Phonological loop

Answer 7

In working memory, aid in remembering, speech based. Can store internal speech. If you don’t repeat it it disappears. Memory span tests

Question 8

Central executive

Answer 8

Boss of what you think, update working memory, switch between tasks, inhibit unwanted response/info. Executive functions.

Question 9

Long term memory

Answer 9

Encoding and retrieval of knowledge. Elaborate, organise, retrieve.