media theory Flashcards

1
Q

barthes

A

semiotics
all elements of media are codes
enigma codes= questions raised to keep audience interested
denotation= literal or common meaning
connotation= meanings associated by a sign

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2
Q

levi strauss

A

binary opposites

texts are understood through opposites

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3
Q

todorov

A

narratology
all narratives share basic structure
equilibrium> disruption> new equilibrium

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4
Q

propp

A

narrative archetypes

8 character roles

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5
Q

baudrillard

A

post-modernism

in post-modern culture lines between text and reality are becoming blurred

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